Marketing (MKT)

Conducts research ranging from highly quantitative models of market behavior to experimental studies of consumer behavior and decision making. Please note that the quantitative marketing area of specialization requires their doctoral students to complete the graduate-level microeconomics sequence and econometrics sequence at UMD’s Department of Economics. Applicants should have completed the equivalent of three semesters of calculus, a semester of linear algebra, and a semester in differential equations.

MKT Faculty Coordinators: Jie Zhang



Nicole Kim

Hong Kong Polytechnic University

Jin-Hee Huh

University of Calgary

Min Kim

National University of Singapore

Xian Gu

Indiana University

In Hye Kang

University of North Carolina, Greensboro

Kalinda Ukanwa Zeiger

University of Southern California

Yuechen Wu

Oklahoma State University

Jared Watson

New York University

Seoungwoo Lee

Tulane University

Tom Kim

NEOMA Business School

Ajay Abraham

Seattle University

John Healey

Tulane University

Yuchi Zhang

Santa Clara University

Hongshuang “Alice” Li

Ohio State University

Heather Johnson

North Carolina State University

Yu-Jen Chen

Lingnan University

Jordan Etkin

Duke University

Ted Matherly

Tulane University

Zachary Arens

Oklahoma State University

Hyoryung Nam

University of Washington, Bothell

Savannah Wei Shi

Santa Clara University

Jing Gao

Southwestern University of Finance and Economics

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