Smith Brain Trust

July 29, 2021
Marketing Lessons Learned from the Tokyo Olympics

Watching a gathering of world-class athletes compete at the highest level has always been the main draw at the Olympic Games. But the 2020 Tokyo Olympic Games are vastly different from the Olympic Games of the past due to the everpresent gremlin of pressure.

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July 13, 2021
Checking In on Hotels

The past year has been a wake-up call for the hotel industry, and travelers will likely start seeing its effects as they begin checking in again.

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July 6, 2021
America Has an Oligopoly Problem
There’s a growing bipartisan push on Capitol Hill to strengthen antitrust agencies and weaken the dominance a few big companies have over entire industries in the United States, namely the big tech companies. In June, House lawmakers took their first votes on a series of bills that would, for one…
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July 1, 2021
Is It Time for Financial Climate Risk Regulation?

Financial institutions should be accounting for climate change, but risk models currently are insufficient for regulators to mandate climate stress testing or capital requirements, Maryland Smith’s Clifford Rossi said this week, speaking to the Subcommittee

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July 1, 2021
Gamifying Fashion
Amazon is still the biggest name in e-commerce. But the buzz these days is about Shein. China-based Shein surged past Amazon as the most downloaded shopping app in the United States, after China removed export taxes to offset the 2018 U.S. trade tariff. The move sparked rapid international growth,…
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July 1, 2021
Why Empathy is a Back-to-the-Office Cure

While there is no single playbook for successfully bringing employees back to the office after pandemic restrictions have waned, Maryland Smith’s J. Gerald Suarez says there’s a crucial element that leaders can use to ease the transition: empathy.

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July 1, 2021
Nothing But Net Gains for NBA Playoff Viewership Share
After a pandemic season that saw ratings take a hit, skeptics wondered whether the 2021 season would yield similar numbers. But the return of fans and excitement in the playoffs has proved that the NBA isn’t just bouncing back, it’s booming, says Maryland Smith’s Henry C. Boyd III.
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June 29, 2021
The End of the Antitrust Case Against Facebook?

SMITH BRAIN TRUST – Facebook isn’t going to be broken up just now. In a stunning ruling this week, a federal judge dismissed antitrust lawsuits brought against the social media behemoth by the Federal Trade Commission and some 46 states.

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June 24, 2021
Pajamas vs Pantsuits: The New Work Attire

What’s the right look for returning to the workplace? Professional or casual? The answer is both, according to Maryland Smith’s Jie Zhang and P.K. Kannan.

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June 24, 2021
How Amazon Prime Day Has Evolved

SMITH BRAIN TRUST – This week’s seventh iteration of Amazon Prime Day

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