Faculty Impact Articles

SMITH BRAIN TRUST — Public companies — owned by shareholders with stock — have the advantage of being able to easily tap into financial markets when they need money, either by selling more equity as stock or often by issuing portions of their debt as bonds.

SMITH BRAIN TRUST — Brands like Nantucket Nectars, Ben & Jerry's, Toms Shoes, Burt's Bees and Lifeway have thrived against bigger, longer-established competitors.

COLLEGE PARK, Md. (March 13, 2017) — Two influential women in the finance industry will speak 6 p.m. March 27, 2017, at a women’s conference hosted by the Ed Snider Center for Enterprise and Markets at the University of Maryland’s Robert H. Smith School of Business.

SMITH BRAIN TRUST — Social media users post millions of “likes” and comments every year on brand pages for everything from AAA to Zyrtec. That’s a potentially rich source of information for marketers trying to gauge customer sentiment, but built-in biases create challenges.

SMITH BRAIN TRUST — The car you rented as part of your auto-share club reeked of cigarette smoke and a cross-country roadtrip worth of crumbs littered the seats and floor. There was a slight and mysterious stickiness on the gear shift.

SMITH BRAIN TRUST — With lenient return policies common, about 9 percent of purchases at brick-and-mortar stores are returned and 25 percent to 30 percent of online orders are sent back yearly in the United States. Where do these items end up?

SMITH BRAIN TRUST — Corporate gender gaps have narrowed in recent years, but men continue to dominate high-level positions. Among Fortune 500 companies, for example, women held only 20 percent of all board seats in the 2016 Board Diversity Census published Feb.

SMITH BRAIN TRUST – Could activism inspired by International Women's Day, such as State Street Global Advisors' placing a statue of a young girl before the iconic charging bull of

SMITH BRAIN TRUST — It was never an easy marriage. Now General Motors and its European operations are officially calling it quits, laying bare t

SMITH BRAIN TRUST — When employees break the rules at work, it might not be mischief. It might be monotony. A new study finds that employees whose tasks are organized in a more routine and repetitive way are more likely to fall prey to ethical lapses and break rules to make their workday easier. But there's good news.