Workshops & Webinars
Concluded Events
E-Commerce for Export: A Startup’s Guide to Selling Globally
April 30, 2025
Expanding into international markets through e-commerce can be a game-changer for startups — but it comes with its share of complexities. In this webinar, attendees explored how startups can strategically use online platforms to reach customers around the world.
The session examined how, despite digital tools lowering barriers to entry, startups still face significant challenges when going global. Topics included selecting the right platforms for target markets, managing international fulfillment efficiently, and adapting digital marketing strategies to resonate with global audiences. Participants also gained insights into common pitfalls, such as underestimating shipping costs, overlooking legal compliance, and failing to localize content.
Market Selection for Export – A Startup’s Guide to Expanding Internationally
April 16, 2025
Startups looking to expand into international markets gained practical insights during this webinar on export market selection, presented by the Center for Global Business and Startup UMD. Export advisor Kellie Greene shared key factors to consider when evaluating global opportunities, including how to assess demand, competition, and regulatory challenges. She also introduced practical frameworks tailored for startups with limited resources and highlighted common pitfalls to avoid when entering new markets.
Market Research for Export – Finding the Right Opportunities
March 26, 2025
CGB partnered with Startup UMD to present a webinar featuring Kellie Greene of Harvest Global Trading LLC and Certified Senior Business Advisor at the Onondaga-Watertown Small Business Development Center. Greene shared essential techniques for conducting effective market research to evaluate potential export markets, understand customer needs, and navigate the complexities of international trade.
Getting Your Startup Export Ready
March 7, 2025
In partnership with Startup UMD, CGB hosted Getting Your Startup Export Ready, a webinar featuring Kellie Greene of Harvest Global Trading, LLC. The session helped startups assess their export readiness and offered expert insights and practical strategies for successfully expanding into global markets.
Strategic Export Planning for Startups
November 22, 2024
This session highlighted why strategic planning is crucial for scaling your startup internationally. It guided participants through essential steps for identifying target markets, developing effective export strategies, and navigating compliance requirements. Other resources discussed included assistance available to support your efforts and key risk management strategies to safeguard your business.
AI and Trade Virtual Intensive Trade Seminar
August 30, 2023
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Learn more about the webinar, including the agenda, speakers, and topics.
Baltimore Innovation Week 2022
Baltimore Innovation Week is a unique opportunity to showcase the city’s creative minds and forward-thinking organizations that are part of the thriving innovation and entrepreneurship community.
View session recordings:
- Watch Professor Rellie Derfler-Rozin’s session
- Watch CGB Executive Director Rebecca Bellinger’s session
NADEC Webinar
Women in International Trade: A Timely Discussion of Opportunities and Challenges
In honor of Women’s History Month, the National Association of District Export Councils (NADEC) hosted a webinar featuring a panel of women in international trade, who shared their backgrounds, experiences, and advice for other women in the industry or looking to enter it. Women-owned businesses and entrepreneurs often face growth barriers due to gender discrimination, and supporting their participation in international trade has the potential to strengthen the U.S. economy. NADEC works to support regional District Export Councils throughout the United States.
MAPIT Alliance
The MAPIT Alliance is a partnership consisting of key entities in the state of Maryland, including the Center for Global Business, the Maryland Department of Commerce, the U.S. Commercial Service, and the MD-DC District Export Council. The MAPIT Alliance leads initiatives to help map the export resources that exist in the state and make them more coordinated and accessible to new-to-export and experienced exporters via workshops, webinars, and other resources.
The Center for Global Business, in partnership with the Maryland Partners in International Trade (MAPIT) Alliance, offers webinars and other training designed to help businesses export and take their products and services into the global marketplace. Here are some recordings and upcoming events designed to assist businesses in Maryland to globalize their website, market digitally, access funding, and more.
View our webinars:
- Exporting as a Strategy for Growing Your Business
- Evaluating Foreign Business Partners
- Choosing and Entering Foreign Markets
- Identifying and Mitigating International Risk
- Don't Be a No-Show: Making the Most of Virtual Trade Shows
- Show Me the Money: Financing Exports in Uncertain Times
- Where Are All Your International Customers? Finding Them With the Right Online Market Research
- You Can't Travel, but Your Products Can: Shipping and Logistics During a Pandemic
- Quarantine Yourself, Not Your Business: Strategies to Stay Connected With Your Global Markets
- Everyone is Online: Reaching Your Global Customer Through Digital Marketing