Maryland Smith Research

In times of uncertainty – which, with COVID-19, we’re all familiar with these days – consumers often buck the brand choices they’d normally make and gravitate toward the opposite, finds new research.

New research shows how rudeness can become deadly, interfering with doctors' decision-making and lead to misdiagnoses.

New research shows higher app adoption among hotel chains could be linked to lower spending among lower level loyalty customers, who are more likely to use apps to get the best deals.

Managers want employees to share thoughts and concerns in one-on-one settings – not public meetings – because they want to save face, finds new research.

New research finds don't women speak up as much as men in organizations, but they can gain confidence to do so if they see women leaders speak up first.

New research finds that employees with more friends at work will be better at getting things done and asking for help when they need it.

New research finds that having power at work is a double-edged sword: it makes your job more demanding, which has both good implications and bad implications, simultaneously.

New research pair the data collected at checkout at major retailers with the “why” behind consumer purchases.

New research shows that information public companies reveal in SEC disclosures cuts down their competitive advantage faster.

New research shows the “dark” personality traits that make a boss bad may be the reason they got the job in the first place.