P. K. Kannan, Dean's Chair in Marketing Science, will briefly introduce how consumer behavior has changed during the pandemic and what the implications are for marketing strategies in the short term and the longer term.
In March, as hospitals around the country were struggling to equip first responders with the personal protective equipment they needed to curb the spread of the new coronavirus, Hobie Cohen had an idea.
He had a 3D printer at home and wasn’t using it. Why not put it to work making face masks?
Andy Shallal, CEO and founder of Busboys and Poets joins Maryland Smith Associate Dean Victor Mullins in a conversation about pivoting your business strategy in the midst of a global pandemic, economic distress and racial protests. Join us to share your thoughts and ask questions on how to move your business and your career forward in uncertain times.
SMITH BRAIN TRUST – For decades, the electric vehicle has been seen as the car of tomorrow but never quite the car of today, says Maryland Smith’s David A. Kirsch.
SMITH BRAIN TRUST – Even amid a deadly pandemic, billions of people all over the world have continued to uphold their obligations and responsibilities, the Ladders writes in a recent article highlighting research from Maryland Smith.
SMITH BRAIN TRUST – It’s always a useful reminder: The stock market is not the economy.
To look at the major indices on the New York Stock Exchange, you might think – depending on the day – that the economy is holding up fairly well. You’d be wrong, says Maryland Smith’s Albert “Pete” Kyle.
SMITH BRAIN TRUST – China is said to be confronting an economic challenge as a trend toward “de-sinicization,” or the removal or elimination of Chinese culture, takes hold in the world supply chain. “Companies around the world are expected to alter their supply chains to be less dependent on China in the wake of the COVID-19 crisis," according to a recent report in The Diplomat.
As COVID-19 restricted access to the gym, Daniel Mazour had an idea. The entrepreneur, currently enrolled in Maryland Smith’s Online MBA program, decided to co-launch an online alternative that would allow people to pursue health and wellness from home.
SMITH BRAIN TRUST – Every July and August, parents across the country prepare their school-age kids with some traditional back-to-school goods: gleaming new sneakers, a fresh backpack, binders, paper and packs of bright yellow pencils. Not so much this year.
The University of Maryland will make SAT and ACT scores optional for the spring and fall 2021 freshman and transfer application processes, the Office of Enrollment Management announced today.
