Smart machines do many things better than humans, but Deloitte executive Bill Eggers has good news for workers worried about a robot apocalypse. “This very dystopian narrative that we see, there’s no evidence for it historically,” he said March 29, 2019, at the third annual Smith Analytics Consortium thought leadership conference at the University of Maryland’s Robert H. Smith School of Business. “In every other period of technological revolution, we’ve created more jobs than we’ve lost.”
Excerpted from U.S. News & World Report’s "Best Business Schools 2020" guidebook: A rapidly growing number of schools are adding science- and tech-focused courses and programs for MBA and other graduate business students.
COLLEGE PARK, Md. (Jan. 28, 2019) — The University of Maryland’s Robert H. Smith School of Business has appointed professor Wendy W. Moe as associate dean of master’s programs. In her new role she will serve on the dean’s senior leadership team and oversee all MBA and specialty master’s programs.
Wendy Moe, professor of marketing and director of the MS in marketing analytics at the University of Maryland's Robert H. Smith School of Business, has been named co-editor of the Journal of Interactive Marketing.
Wendy Moe, professor of marketing and academic director of the Master of Science in Marketing Analytics program at the University of Maryland’s Robert H. Smith School of Business, has been named co-editor-designate of the Journal of Interactive Marketing (JIM).
The University of Maryland’s Robert H. Smith School of Business is excited to announce some favorite books in the 14th Annual Top-10 Summer Reading List for Business Leaders for 2017, as recommended by faculty members. (1) The Undoing Project: A Friendship that Changed Our MindsBy Michael Lewis (2016)
SMITH BRAIN TRUST — With Google gripped by a spiraling ad boycott as companies protest having their content posted alongside extremist YouTube videos, the search giant's competitors might be spotting an opportunity. Already a fresh focus has turned to the "upfronts," the annual New York City ritual in which TV networks make pitches for long-term contracts with major brands and advertising agencies based on expected audiences. And experts at the University of Maryland's Robert H.
SMITH BRAIN TRUST — Company pages on social media sites like Facebook contain real-time information for brand managers hoping to gauge customer sentiment, but only if they know how to make sense of the raw data. New research from the University of Maryland’s Robert H. Smith School of Business shows how to filter for bias, starting with a three-pronged test to identify and remove fake users.
SMITH BRAIN TRUST — Social media users post millions of “likes” and comments every year on brand pages for everything from AAA to Zyrtec. That’s a potentially rich source of information for marketers trying to gauge customer sentiment, but built-in biases create challenges. New research from professor Wendy W. Moe and a colleague at the University of Maryland’s Robert H.