Thought Leadership

The lifeblood of a business school is its faculty, and at the University of Maryland's Robert H. Smith School of Business our faculty members are inspiring, supportive and world-class. We are attuned to a marketplace that values innovation, entrepreneurialism, analytical thinking and hard work. Our teaching and research equips students with the wisdom of business scholarship rooted in the experiential lessons of the marketplace.

August 1, 2025
Research from Smith Looks at Progress and Prospects with Large Language Models and Synthetic Health Data
In a JAMIA Open study, the Smith School’s Margrét Bjarnadóttir explores how large language models can generate synthetic health data to improve predictive models while addressing algorithmic bias and advancing health equity.
Read the article : Research from Smith Looks at Progress and Prospects with Large Language Models and Synthetic Health Data
June 26, 2025
Smith Students Assess How Deeply Federal Spending Impacts the State of Maryland
A joint report from Maryland’s Comptroller and Smith School researchers reveals $150 billion in recent federal spending in the state. Students, guided by professors Liu Yang, Vojislav Maksimovic and Kislaya Prasad, gained valuable experience in data analysis and government collaboration.
Read the article : Smith Students Assess How Deeply Federal Spending Impacts the State of Maryland
April 16, 2025
Smith Research Develops Model to Address Product Life Cycle Forecasting
Smith’s Xiaojia Guo co-authored a study on forecasting demand for new products using Bayesian model averaging. The research offers a robust, flexible model for predicting life cycles of fast-evolving items like fashion, news topics and digital content.
Read the article : Smith Research Develops Model to Address Product Life Cycle Forecasting
April 4, 2025
Online Marketplaces: Beyond the Number of Buyers and Sellers
New online marketplaces often rely on network effects to grow, but inviting prominent sellers can shape their long-term reputation. Research from Wedad Elmaghraby and Ashish Kabra shows that high-quality sellers attract premium buyers, while lower-quality sellers foster price-sensitive markets.
Read the article : Online Marketplaces: Beyond the Number of Buyers and Sellers
March 14, 2025
Flipping the Deepfake Narrative
Professors Siva Viswanathan, Balaji Padmanabhan, and PhD student Yizhi Liu at UMD’s Smith School developed a patent-pending deepfake method to detect and mitigate bias in decision-making. Their study shows how AI-generated images can improve fairness in hiring, healthcare, and criminal justice.
Read the article : Flipping the Deepfake Narrative
September 17, 2024
Solving the Urban Air Mobility Problem
Smith professors Raghu Raghavan and Bruce Golden's research on Urban Air Mobility (UAM) explores routing and scheduling challenges for electric flying taxis. Their study addresses passenger demand, battery management, and real-world logistics, aiming to maximize transport efficiency in future smart…
Read the article : Solving the Urban Air Mobility Problem
September 11, 2024
Smith Experts Explain Google Antitrust Implications
Google faces major antitrust cases for monopolizing digital advertising and search. Research Professor Kislaya Prasad suggests that ending exclusive agreements could increase competition, while Associate Professor Bobby Zhou emphasizes breaking up business units like Google’s search could benefit…
Read the article : Smith Experts Explain Google Antitrust Implications
July 11, 2024
How Are Airlines Handling the Busiest Summer Travel Season Ever?
Record-breaking summer air travel is underway, with U.S. airlines expected to carry 271 million passengers. Professor Suresh Acharya cites challenges like air traffic controller shortages and Boeing issues but believes airlines are reasonably prepared.
Read the article : How Are Airlines Handling the Busiest Summer Travel Season Ever?
July 9, 2024
What’s the Best Escalator Etiquette: Stand or Walk?
The Smith School's Michael C. Fu explores efficient escalator use in crowded transit hubs, challenging conventional "walk left, stand right" etiquette with findings favoring flexible lane access to balance passenger flow.
Read the article : What’s the Best Escalator Etiquette: Stand or Walk?
June 12, 2024
AI Research Briefs
Finance professor Agustin Hurtado’s AI research highlights racial disparities in mortgage lending, while Information Systems researchers study AI chatbots' impact on mental health counseling. Marketing professor Michel Wedel explores predicting decisions via eye-tracking, and accounting professor…
Read the article : AI Research Briefs