Faculty Impact Articles
The Smith School hosted the taping of the national television program CEO Exchange on May 2, 2006. During the taping, five Smith MBA students had the opportunity to ask questions of the shows guests, Robert Johnson, founder of Black Entertainment Television, and Bill Marriott, CEO of Marriott International Inc.
Increased Customer Satisfaction Increases Stock Price
Most business managers understand intuitively that satisfied customers are the key to a business’ long term success. Changes in a company’s customer satisfaction should be a leading indicator of changes in their expected earnings, and changes in expected earnings are immediately reflected in stock prices.
College Park, Md. April 17, 2006 For anyone who uses just half the buttons on their cell phone, or has spent hours poring over a new users manual only to give up in frustration, recent research from the University of Marylands Robert H. Smith School of Business explains why too many product features result in a phenomenon called feature fatigue.
The Business Ethics Lecture Series, sponsored by the Smith School, hosted its final speaker, Mark H. Taylor, on April 19. Taylor, who holds the John P. Begley Endowed Chair in Accounting at Creighton University, has a PhD and a CPA and is an Academic Fellow in the Office of the Chief Accountant at the United States Securities and Exchange Commission (SEC).
The information revolution has not only introduced new technologies, but has changed the way business is conducted. Economic transactions increasingly take place via digital electronic activities focused primarily on the interconnectivity obtained via the Internet.
The Computer Security Institute (CSI) has established the Gordon, Loeb and Lucyshyn Cybersecurity Economics Luncheon Series in recognition of the important research being conducted by Lawrence A. Gordon, Martin P.
Roland Rust, Holder of the David Bruce Smith Chair of Marketing, was interviewed by National Public Radio′s Weekend Edition (March 11) about his research -- co-authored by Rebecca Hamilton, assistant professor, and Debora Viana Thompson, doctoral student -- on feature fatigue.
On March 8, 2006, WUSA-TV, Channel 9 in Washington, D.C., showcased research by Roland Rust, Holder of the David Bruce Smith Chair of Marketing; Rebecca Hamilton, assistant professor; and Debora Viana Thompson, doctoral student; on feature fatigue, or the phenomena of too many product features turning consumers off.
Larry Gordon, Ernst & Young Alumni Professor of Managerial Accounting and Information Assurance and director of the Ph.D. Program, will be the plenary speaker at the London School of Economics' Management Accounting Research Group (MARG) Conference on April 6, 2006.
For the past 20 years, the Smith School has been honoring and rewarding outstanding faculty members, instructors and PhD students for their teaching excellence.