Why Managers Reject Great Ideas
Managers often overlook employee innovations due to risk aversion. Smith researchers Vijaya Venkataramani and Kay Bartol found diverse networks—both managerial and employee—help ideas gain credibility and traction, fostering an environment where innovation is more likely to succeed.
Smith Students Assess How Deeply Federal Spending Impacts the State of Maryland
A joint report from Maryland’s Comptroller and Smith School researchers reveals $150 billion in recent federal spending in the state. Students, guided by professors Liu Yang, Vojislav Maksimovic and Kislaya Prasad, gained valuable experience in data analysis and government collaboration.
The Tax Revenue and Problem-Gambling Balancing Act
Research co-authored by associate professor Dan McCarthy finds that online sports betting legalization has led to a rise in irresponsible gambling, especially among lower-income individuals. The study highlights financial risks and calls for safeguards to mitigate potential societal harm.
The Language of Buying: Deciphering AI Conversations
Marketing PhD student Ziting Liao, with faculty Liye Ma and Wendy Moe, developed a model predicting purchase intent from AI assistant interactions. By analyzing language patterns, the tool helps advertisers better target consumers and optimize strategies based on intent.
Are You Ready for the Future? AI Can Help
Joseph Reiff, assistant professor of marketing, co-invented The Retirement Visualizer™, an AI tool using GPT and DALL·E to help individuals vividly imagine retirement goals. By making the future feel tangible, it aims to boost motivation and increase retirement savings.
Smith Research Develops Model to Address Product Life Cycle Forecasting
Smith’s Xiaojia Guo co-authored a study on forecasting demand for new products using Bayesian model averaging. The research offers a robust, flexible model for predicting life cycles of fast-evolving items like fashion, news topics and digital content.
Online Marketplaces: Beyond the Number of Buyers and Sellers
New online marketplaces often rely on network effects to grow, but inviting prominent sellers can shape their long-term reputation. Research from Wedad Elmaghraby and Ashish Kabra shows that high-quality sellers attract premium buyers, while lower-quality sellers foster price-sensitive markets.
How Cities Can Attract Remote Workers and Keep Them
When the Covid pandemic made the already growing trend of remote work ubiquitous five years ago, it also opened possibilities for where people could decide to live.
Flipping the Deepfake Narrative
Professors Siva Viswanathan, Balaji Padmanabhan, and PhD student Yizhi Liu at UMD’s Smith School developed a patent-pending deepfake method to detect and mitigate bias in decision-making. Their study shows how AI-generated images can improve fairness in hiring, healthcare, and criminal justice.
How We React When Apps Crash
App crashes shorten user sessions and reduce content consumption, says Smith’s Michel Wedel. While a single crash boosts engagement, frequent failures can drive users away. Developers should release updates cautiously, target resilient users, and take responsibility to maintain trust.