Smith Brain Trust

Our connections influence how innovative we are at work. Smith School professor Vijaya Venkataramani says the network of your "alters" — the people you turn to for problem-solving advice — can also help you become more creative.

With natural disasters occurring more frequently, a deeper understanding of emergency preparedness has become increasingly critical. Smith School professor Niratcha "Grace" Tungtisanont focuses on flood recovery in her new research.

Smith School professor Debra L. Shapiro and her co-authors argue for the need to reassess the instrument that is dominantly used to assess employees' perception of organizational justice.

What's the big deal about Spotify's unconventional IPO? The music-streaming giant is set to come to market without the help of some big investment bank. It's a known brand, and it's shown growth in its niche. So, why are investors so jittery?

To better understand the subprime mortgage debacle's role in the financial crisis of 2008, Smith School professor Louiqa Raschid says regulators must dissect the underlying financial supply chain.

Have a social outing coming up? Take a minute at the outset to make sure you're on the same page about what you each hope to get out of the experience. You'll have a better time, according to new research from Smith School professor Rebecca Ratner.

People looking to raise money using crowdfunding sites are encouraged to be authentic in their profiles. But research from the Smith School's Jessica M. Clark finds that for some fundraisers, being authentic can hinder fundraising.

For firms advertising online, is it better to target audiences with specific interests or aim for the widest possible reach? In new research, the Smith School's Courtney Paulson develops a method to compute how to optimize both goals.

How much is social media buzz worth to your brand? A new working paper, co-authored by Smith School professor Wendy W. Moe, quantifies the value of word-of-mouth mentions in terms of equivalent advertising dollars spent to influence consumers.

Self-disclosure in the workplace is becoming more popular and commonplace. But research by the Smith School's Jennifer Carson Marr indicates that sharing personal information is not always in an employee’s best interest.