Thought Leadership
The lifeblood of a business school is its faculty, and at the University of Maryland's Robert H. Smith School of Business our faculty members are inspiring, supportive and world-class. We are attuned to a marketplace that values innovation, entrepreneurialism, analytical thinking and hard work. Our teaching and research equips students with the wisdom of business scholarship rooted in the experiential lessons of the marketplace.
February 16, 2023
Super Bowl Ads 2023: Overindulging on Food, Drink and Celebs
The stars were out Sunday night during Super Bowl LVII at State Farm Stadium—and not just the injured Patrick Mahomes leading the Kansas City Chiefs to a comeback win over the Philadelphia Eagles, or the pregnant Rihanna pumping up the crowd during the halftime show.
January 24, 2023
Retailers Can Gain From Reducing Food Waste
Even as the price of food continues to tick up and people are spending more on groceries, nearly 40% of food in the United States is being wasted – mostly by shoppers who never consume what they bought and by retailers who don’t manage to sell it.
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Retailers Can Gain From Reducing Food Waste
January 10, 2023
Why Outsourcing Sales Could Be the Key to Surviving a Hit to Demand
How do companies fare when demand for their products suddenly drops off? It’s a question many industries could face this year, as inflation continues in a tight labor market. Looking at a past demand shock has some answers, finds new research from the University of Maryland’s Robert H. Smith School…
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Why Outsourcing Sales Could Be the Key to Surviving a Hit to Demand
January 6, 2023
Keep Your Cash: Your Kids Prefer Virtual Money
The term “cash is king” refers to the belief that cash is more important than any other form of currency. Motley Fool says cash is invaluable because it gives individuals, businesses and investors the flexibility to get through tough times and to potentially take advantage of opportunities. But…
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Keep Your Cash: Your Kids Prefer Virtual Money
December 2, 2022
Study Helps Retailers Figure Out What Consumers Want Next
Retailers are constantly trying to figure out not just how to sell their current inventory, but also what to offer to consumers for the next season. Thanks to new research from a University of Maryland marketing professor, predicting what consumers want could get easier.
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Study Helps Retailers Figure Out What Consumers Want Next
November 17, 2022
Airlines Failing in Customer Service: Smith Experts Explain its Roots and Strategies for Passengers
AAA’s prediction for 54.6 million Thanksgiving weekend travelers would push travel in the United States to 98 percent of pre-pandemic volume. But it may not be enough to reserve airport parking spaces beforehand or allocate extra time for TSA lines.
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Airlines Failing in Customer Service: Smith Experts Explain its Roots and Strategies for Passengers
November 10, 2022
For Retailers, the Holiday Shopping Season Looks Lackluster
Continuing a trend that has been building for the past several years, retailers started their Black Friday holiday promotions well before the traditional post-Thanksgiving shopping day this year.
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For Retailers, the Holiday Shopping Season Looks Lackluster
September 8, 2022
Retail’s Inventory Glut
Retailers have been working to reduce inventory to make room for holiday season items. Mishaps in planning dating back to last year are haunting them with excess stock of unwanted products, prompting tactics such as price-cutting, order cancellations and pack and hold.
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Retail’s Inventory Glut
August 4, 2022
The Toys R Us Comeback
It’s been about five years since Toys R Us filed for Chapter 11 bankruptcy protection and began liquidating its 700-plus big box stores in the United States. But a return to brick and mortar is under way – inside more than 400 Macy’s stores. Spaces, from 1,000 to 10,000 square feet, are combining…
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The Toys R Us Comeback
June 22, 2022
Swallowing Sticker Shock at the Grocery Store
Consumers are grappling with sharply higher prices nearly everywhere, thanks to soaring inflation rates. The sticker shock at the grocery store can be particularly tough to swallow, says Maryland Smith’s P.K. Kannan, the Dean’s Chair in Marketing Science and associate dean for strategic initiatives.
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Swallowing Sticker Shock at the Grocery Store