Recent Articles

Smith Research

Research from Smith Looks at Progress and Prospects with Large Language Models and Synthetic Health Data

In a JAMIA Open study, the Smith School’s Margrét Bjarnadóttir explores how large language models can generate synthetic health data to improve predictive models while addressing algorithmic bias and advancing health equity.

World Class Faculty & Research

Strong Showing of Smith Scholars at Annual Academy of Management Meeting

Twenty-six scholars from Maryland Smith’s Management and Organization department participated in 22 presentations at the 2024 Academy of Management Meeting in Copenhagen. Three faculty members—Rajshree Agarwal, Hui Liao, and Alyssa Tedder-King—received prestigious awards recognizing their research and teaching excellence.

Experiential / Reality-based Learning

SERC Student Project Takes Center Stage at Google Higher Ed Leader Series Conference

Krisha Chheda, ’25 MQF, presented a Google-sponsored credit risk project at Google’s Higher Ed Leader Series, highlighting Smith master’s students’ use of AI to analyze banking and fintech practices through the Smith Enterprise Risk Consortium’s experiential learning program.

More than 25K Enroll in Smith AI Course for Career Empowerment

More than 25,000 learners worldwide have joined the Smith School’s free AI and Career Empowerment course—designed for transitioning federal workers but open to all—building AI literacy and career skills through expert-led, self-paced modules.

Alumni

Alumnus Provides Mentorship and Monthly Commentary As Executive in Residence

William “Bill” Longbrake, DBA ’76, has served as Executive in Residence at Smith since 2009, sharing expertise in finance, risk, housing, and policy while mentoring students, supporting research, and leading numerous national economic and nonprofit efforts.

From Maryland to Medellín: A Journey of Global Leadership and Experiential Learning

Three Smith students joined peers from across the Americas at the 2025 CUIBE Global Summer Leadership Summit in Medellín, Colombia, gaining hands-on experience in global consulting, sustainability strategy and cultural exchange through workshops, field research and project-based learning.

Smith Research

AI for Customer Journeys: A Transformer Approach

Zipei Lu and P.K. Kannan’s forthcoming Journal of Marketing Research study introduces a Transformer-based AI model that accurately predicts digital customer behavior and delivers personalized marketing insights across complex, multi-touchpoint journeys, outperforming traditional methods in both precision and ROI.

Smith School DBA Prepares Leaders for Tomorrow's Challenges

Launched in 2023, the Smith School’s part-time Doctor of Business Administration program equips working professionals to lead in a tech-driven world through cross-disciplinary research, specialized coursework, and faculty-guided, practice-focused learning.

Alumni

For the Love of the Game

Amiel Sawdaye ’99 turned a childhood love of baseball into a World Series–winning career. Now SVP and assistant GM of the Arizona Diamondbacks, he credits Smith with sparking his passion for sports analytics.

World Class Faculty & Research

Smith School Celebrates Third INFORMS Marketing Science Fellow P. K. Kannan

P. K. Kannan, associate dean and marketing professor at the Smith School, was named a Fellow of the INFORMS Society for Marketing Science, honoring his decades of influential research, mentorship, and service in digital marketing, analytics, and marketing science.

MSIS Mentorship Program Uses AI to Strengthen Alumni-Student Connections

Smith MSIS students launched a mentorship program connecting 80 students with 20 alumni mentors. Powered by LighthouseAI, the initiative enhances career guidance, tracks progress, and fosters long-term professional relationships. Expansion to other cohorts and programs is planned.

Smith Research

A Way to Minimize the Pension Problem

Public pensions face mounting pressure amid economic uncertainty and legal battles. The Smith School’s T. Leigh Anenson offers a legal framework for reform, advocating “contract minimalism” to balance state budget constraints with fair protections for employee retirement benefits.
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