Research

Feed your intellect with guest columns, research summaries and news analyses from Smith Brain Trust. Then tell us what you think in the comments section below each article.

May 30, 2018
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The University of Maryland’s Robert H. Smith School of Business proudly presents its 15th annual Summer Reading List for Business Leaders, as recommended by faculty members. The 2018 edition covers everything from blind spots in statistics to the power of habit. Smith School professor Nicole M. Coomber recommends “How to Have a Good Day,” by Caroline Webb. “In this book Webb walks you through a number of science-based techniques to have better days at work,” Coomber says. Visit Smith Brain Trust for the full Summer Reading List for Business Leaders…

Dec 07, 2017
World Class Faculty & Research
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Lawrence Gordon, EY Alumni Professor of Managerial Accounting and Information Assurance at the University of Maryland’s Robert H. Smith School of Business discussed the Gordon-Loeb Model for Cybersecurity Investments at the University of Tokyo on Nov. 20, 2017. 

Dec 06, 2017
World Class Faculty & Research
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Researchers Produce First Statistical Evidence that Certain Cyber Practices Can Reduce Specific Breaches

With cyberattacks on U.S. companies and customers proliferating in 2017,  Supply Chain Management Center researchers at the University of Maryland’s Robert H. Smith School of Business have developed and effectively tested a process for organizations across all industries — for the first time — to self-assess their cybersecurity needs and vulnerabilities.

Sep 27, 2017
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SMITH BRAIN TRUST — Leaders who search for ways to motivate their teams are focusing on the wrong thing, BB&T Chairman and CEO Kelly S. King said Sept. 26, 2017, at the University of Maryland's Robert H. Smith School of Business. "I can't motivate you," he said. "You can't motivate anyone else."

King said effective leaders focus instead on teaching beliefs, so people can govern themselves regardless of their motivation. At BB&T this means acceptance of 10 corporate values, which emphasize a growth mindset. "I teach beliefs," King said. "That's what I do."

Jul 31, 2017
World Class Faculty & Research
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Maybe those sky-high CEO salaries aren't an entirely bad thing. For years, critics have charged that the vast and widening gap between the pay packages for chief executives and a company's average employee (commonly referred to as the CEO pay ratio) is a moral failing on society. Others have claimed that it reflects a weak corporate governance structure, blaming boards of directors for heaping needlessly large compensation packets into the laps of top executives, at the expense of company productivity and profitability. New research suggests otherwise. Read more...

Jul 12, 2017
World Class Faculty & Research
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Computer servers.Information technology is often credited for its role in helping companies cut costs. However, new research by the Smith School's Sunil Mithas shows that information technology actually creates increased global profits through increased revenue, not through cost cuts. Read more...

Jun 19, 2017
World Class Faculty & Research
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Ever wonder how the Terminator would do picking stocks? Researchers at the Smith School might have the answer. Working with 900,000 financial news articles and a neural network, the researchers found they could predict stock returns for up to 13 weeks. Studies have long shown that share prices quickly respond to stock splits, earnings releases and other company news. Historically, prices responded to numerical information, such as revenue data or earnings per share. "And yet most information is textual. It's words. It's newspaper articles and financial press wires," says Smith School finance professor Steve Heston, who authored the study with Smith PhD graduate Nitish R. Sinha. And that led Heston and Sinha to ask the...

Jun 14, 2017
World Class Faculty & Research
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The University of Maryland’s Robert H. Smith School of Business is excited to announce some favorite books in the 14th Annual Top-10 Summer Reading List for Business Leaders for 2017, as recommended by faculty members.

Jun 09, 2017
World Class Faculty & Research
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All those emotions you've been bottling up in the workplace in the interest of projecting a professional image? You might have been better off letting some of them fly free. Recent research from Smith School associate professor Myeong-Gu Seo finds that workplaces where employees feel comfortable expressing their feelings tend to be more productive, creative and innovative. For years, office culture has instilled the idea that emotion has no place in the workplace, Seo says, and that "emotion is the opposite of rationality." Now, a growing body of evidence across disciplines suggests that's not true. Read more...

Apr 12, 2017
World Class Faculty & Research
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What could be better than free? For companies with a freemium business model – Spotify, Dropbox, Hulu and The New York Times are notable examples – it’s a key question. Can a company increase its number of paying customers while offering free version of its products? And if so, how? Researchers at the University of Maryland’s Robert H. Smith School of Business say they have mapped a strategy. Working with the National Academies Press, an online bookseller, the researchers conducted a field experiment to determine how companies might improve their sales of premium products, even while offering free ones. "If the free version OK, how do you get the customer to justify paying for more?" asks Smith School marketing professor...

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