News

The Journal of Service Research, founded by Maryland Smith’s Roland Rust and sponsored by Smith’s Center for Excellence in Service, is among the most impactful journals in business studies, according to the

Industry Leaders and prominent academics will meet to discuss and share research on “Service in the World of Artificial Intelligence and Digital Technologies” in the 2021 Frontiers in Service Conference. The virtual event takes place 9 a.m. to 5 p.m. both Friday and Saturday, July 9-10.

The Maryland Smith chapter of the American Marketing Association drew several accolades at the 2021 International Collegiate Conference.

The chapter was recognized as outstanding in three categories: Chapter Planning, Membership and Internal/External Communications.

P. K. Kannan, the Dean’s Chair in Marketing Science at Maryland Smith, has been inducted as a fellow of the European Marketing Academy (EMAC), a recognition of outstanding contributions to the scholarship and practice of marketing and contributions to EMAC.

New Book Guides Workers, Leaders and Educators

The next stage in the evolution of artificial intelligence (AI) has workforce implications that may seem surprising.

The marketing department at the University of Maryland’s Robert H. Smith School of Business was recently recognized for prolific research over the last decade by the American Marketing Association (AMA), a leading industry organization. Individual faculty members were recognized for their contributions and for outstanding mentorship to students and junior scholars.

At Maryland Smith, learning is a cooperative effort. And this semester, representatives from PepsiCo worked with Maryland Smith students to teach them about the ins and outs of the sales industry.

Maryland Smith marketing professor Michael Trusov was named to the 2020 class of Marketing Science Institute (MSI) Scholars, a select group of 35 mid-career faculty, considered among the “most prominent marketing scholars in the world,” by the American Marketing Association group.

Among the things that COVID-19 changed this year: the summer internship.

Many of 2020’s summer interns did their work virtually, spending those summer months at a computer, rather than in a corporate cubicle.

There will be a few new professors in the corridors of Van Munching Hall and in Maryland Smith’s online courses this academic year.

Five new professors will join the faculty at the University of Maryland’s Robert H. Smith School of Business. Here’s a little bit about them.