The Maryland Smith chapter of the American Marketing Association drew several accolades at the 2021 International Collegiate Conference. The chapter was recognized as outstanding in three categories: Chapter Planning, Membership and Internal/External Communications. The 2020-21 academic year has been filled with challenges, but the chapter’s executive team demonstrated that they could rise to those challenges. The team successfully transitioned the chapter to the online environment, seeing an impressive 60% increase in membership applications.
Maryland is under stay-at-home orders, but members of the Maryland Smith community still are finding ways to reach out, while practicing social distancing. They’re extending a virtual hand to UMD students, schoolchildren in neighborhoods, and medical professionals who are caring for COVID-19 patients.
David Rosenstein ’20, a senior pursuing a dual degree in marketing and management, was selected as the 2020 Student Marketer of the Year by the American Marketing Association. The prestigious award recognizes one student nationwide for demonstrating superior leadership and service to the AMA, academic achievement and impact on their community. The award was announced on March 14 at AMA’s International Collegiate Conference in New Orleans.