AMA CEO Shares Vision for the Future of Marketing During CEO at Smith

There’s no crystal ball that can predict exactly what’s to come for the marketing industry, but Bennie F. Johnson has a few good guesses.

Tech Layoffs Signal ‘Feeling Economy’ Shift

Roland Rust, Distinguished University Professor, highlights a concerning trend: Tech layoffs surpass 260,000 in 2023, persisting into 2024. He warns of a wider erosion of 'thinking' jobs due to AI advancements, emphasizing the emergence of 'feeling' roles. Rust urges a shift towards empathy and creativity in the evolving job landscape.

Smith’s CSVC Hosts Global Gathering of Leaders to Address Grand Challenges

Industry leaders and academics from around the world gathered in Van Munching Hall recently to exchange insights into individuals and organizations creating value in their communities. The event – Creating Value Alliances 6th Global Conference on Creating Value – was hosted Oct. 19-21, 2023, by the Center for Social Value Creation (CSVC) at the University of Maryland’s Robert H. Smith School of Business. Ranks 17 Maryland Smith Professors Among World’s “Best Scientists” named 17 scholars from the University of Maryland’s Robert H. Smith School of Business in its latest “best scientists” ranking. The Smith School ranked No. 4 in the United States and No. 5 worldwide in the 2023 Business and Management university ranking, with 11 scholars on the list.

25 Maryland Smith Professors Named Among Top 2% Worldwide

A study of the world’s top researchers identifies 25 from the University of Maryland’s Robert H. Smith School of Business in the top 2% of the most-cited scholars and scientists worldwide.

Airlines Failing in Customer Service: Smith Experts Explain its Roots and Strategies for Passengers

AAA’s prediction for 54.6 million Thanksgiving weekend travelers would push travel in the United States to 98 percent of pre-pandemic volume. But it may not be enough to reserve airport parking spaces beforehand or allocate extra time for TSA lines.

Reflections from Maryland: Visiting Scholar Describes Study Under Smith’s Roland Rust

Jan Oskar Bolin recently traveled from Norway to College Park to audit a PhD Seminar on Marketing Strategy under Maryland Smith’s Roland Rust. “A key takeaway,” he says, “is under the right conditions artificial intelligence (AI)could prompt a seismic shift that reverberates throughout the entire economy. But good decisions will have to be made.”

Pandemic Protocols and Diplomatic Boycotts: Can the Olympics Survive?

On-site spectators will be missing Friday as athletes parade in Beijing for the XXIV Olympic Winter Games opening ceremonies. There will be pandemic-inspired protocols in place, extending through the competitions – similar to the ones adopted at the most recent Summer Games in Tokyo. And there's a diplomatic boycott in place as well, with the United States, Britain, Canada and Australia opting not to send government officials to the Games, in a show of protest against human rights violations in China. (Athletes from those countries will still compete.)

Frontiers in Service Conference to Explore ‘Service in the World of AI and Digital Technologies’

Industry Leaders and prominent academics will meet to discuss and share research on “Service in the World of Artificial Intelligence and Digital Technologies” in the 2021 Frontiers in Service Conference. The virtual event takes place 9 a.m. to 5 p.m. both Friday and Saturday, July 9-10.

Checking In on Hotels

The past year has been a wake-up call for the hotel industry, and travelers will likely start seeing its effects as they begin checking in again. Like much of the hospitality industry, hotels are struggling to hire employees, while others still haven’t fully brought employees back to work.

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