Black Friday Is a Lost Indicator
If fewer people seem to be shopping on the day after Thanksgiving this year, try not to read too much into that.
Where You’ll Buy Toys Now With Toys ‘R’ Us Gone
The iconic (and recently liquidated) toy seller has left a toy-shaped void in the retail landscape ahead of the holiday season. As shoppers begin to ponder where to buy toys, retailers are vying to become the answer.
Ethics in a Digital Surveillance World
Tracking consumer behavior is a big job. But your smartphone has help.
Is Cable's Model Poised for a Comeback?
The proliferation of video streaming services could lead to the resurgence of a model that has long appeared to be at death's door: The cable model.
Another Reason To Avoid Knockoffs
Luxury brands use legal threats, guilt campaigns to deter people from buying knockoffs. New research reveals a better tactic.
Switching Devices Affects How You Shop
New Maryland Smith research shows that switching to a desktop or laptop while online shopping could mean you're more likely to take the plunge and make the purchase.
Dunkin' Without Donuts?
Maryland Smith branding experts describe the decision by Dunkin’ Donuts to drop the "Donuts" from its name as overdue, fitting, and in tune with its customers' tastes.
Can Michael Kors Keep Versace Fans Happy?
Buyers of luxury fashion can be passionate about the brands they shell out for. But can they be loyal when the brand becomes so popular that it loses its exclusivity?
Colin Kaepernick and Nike's Long Game
After the stock market dip and the protests on social media, the core sentiment behind Nike’s controversial new ad campaign will remain standing, a Maryland Smith professor says, likely taller than before.
To the Mattresses: A Disruption Is Turned on Its Head
Years after ecommerce startups began disrupting the brick-and-mortar mattress retail segment, the tables are finally turning.