99 Men and 1 Woman?

After the uproar over the Forbes list, Maryland Smith experts compile a quick list of their own, with just a few of the women that should make any list of innovators.

Apple, Disney and Your Strained TV Budget

You already pay for Netflix, Amazon Prime and other video streaming services. Soon you will need to add Apple TV+ and Disney Plus to your growing list of subscriptions.

Why Disruptor Brands Are Booming

Nearly half of Americans have bought stuff from a direct-to-consumer brand. Here's why those consumers are such a coveted group, and why more and more brands are borrowing from the DTC playbook.

Good, Better and Best Design for Branded Mobile Apps

Companies win when you put their branded mobile apps on your smartphone. But if the goal is to maximize firm value, new research suggests good, better and best ways to approach design.

Eat, Stay, Shop

Brick-and-mortar stores are finding new ways to attract shoppers when everything they might want to buy is just a click away.

Crowdsourcing for Ideas? Do This.

Research explores how companies can structure innovation tournaments to drive meaningful results.

Map Yourself on Customer Service Grid

Advancing technology has opened new possibilities for customer service delivery, giving companies more options when setting strategy.

Get Ready For the Feeling Economy

Being able to analyze data will not be the key to your success in the future. If you expect to have a viable career, you better get in touch with your emotions.

How Amazon Created a Shopping Summer Holiday

Maryland Smith experts explain how the Seattle-based Amazon created a summer shopping phenom.

Lee Iacocca and the Art of the Celebrity CEO

Lee Iacocca created the Mustang at Ford. He created the minivan at Chrysler. And in advertising, he forged a new template for the celebrity CEO.

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