In the pandemic shopping era, two key factors are giving certain retailers a boost – and even helping them thrive.

Brick-and-mortar stores are being forced to innovate, renovate, and invent new ways to attract consumers and keep them entertained. Here's what the upheaval means for shoppers.

New research points to when Groupon deals don't signal weakness and when they benefit businesses. in business strategy.

Quibi seemed to have it made. Is it too late to right the ship on this short-form video startup?

How people look at search engine results might not happen the way advertisers think it does, according to new research.

New research offers a conceptual framework for examining threats and how they impact consumer behavior.

What would happen if the nutritional info wasn't tucked away on the back of a package, but was right up front?

Word-of-mouth is seen as free advertising, but new research says it can be a sign to spend more on ads.

'The silver lining is that the pandemic will serve as a catalyst to force many retailers to accelerate their innovation and technology adoptions.'

The iPhone maker has filed a lawsuit against Prepear, a recipe and meal-planning app, over its request to trademark its minimalistic pear-shaped logo.