Do Social Media Users Do More Online Shopping?
SMITH BRAIN TRUST – As our social lives increasingly flow from the real world to the online world, does it logically follow that, eventually, our shopping habits will flow that way as well? Or are our online social pursuits likely to make us too busy to spend time on shopping?
Will Subscription Services Transform the Way We Shop?
SMITH BRAIN TRUST – Soon, it might be that your favorite place to shop is in your mailbox.
Table for One: Research Reveals the Power of Solitude
SMITH BRAIN TRUST – Does food actually taste worse when we're dining alone? Recent research suggests solitude negatively affects our enjoyment of food, but finds we can counter the effect by positioning a mirror or a photo of ourselves where we can see it. The findings, from researchers at Japan's Nagoya University, will be published in a forthcoming edition of the journal Physiology
Will Concussion Report Daze the NFL?
SMITH BRAIN TRUST – Football season hasn't even started and already the National Football League is tackling some difficult challenges. It's coming off a season that saw an 8 percent decline in television viewership and now is faced with startling new evidence about the serious medical risks its players face.
Kirmani Named Co-editor at Journal of Consumer Research
Amna Kirmani, the Ralph J. Tyser Professor of Marketing at the University of Maryland's Robert H. Smith School of Business, has been selected as one of three co-editors of the Journal of Consumer Research. Her editorship begins in January 2018 following the completion of her appointment as editor of the Journal of Consumer Psychology.
Wedel, Kannan Receive Marketing Research Award
Research into data analytics by marketing professors Michel Wedel and P.K. Kannan at the University of Maryland’s Robert H. Smith School of Business has captured the MSI H.
How J.Crew Can Weather the Rough Seas
SMITH BRAIN TRUST – J.Crew is battling some choppy seas. It's had 10 consecutive quarterly sales declines, two straight years of losses, and now the iconic, classic clothier is swimming in more than $2 billion in debt.
Why It Makes Sense that the New 'Doctor Who' Is a Woman
SMITH BRAIN TRUST – The BBC's "Doctor Who" series has long embraced the idea of change. It's been written into the script for years, with the timelord protagonist's biological ability for regeneration and new incarnations.
In Fashion, If It's Hot, Let It Drop
SMITH BRAIN TRUST – When a hot designer wants a blast of interest in a new product line, there's a single strategy that has recently risen to the top: The drop. It's the sudden availability of a buzz-worthy new item, online or in a limited location, and in very limited quantities. If you want to get it, you gotta move quickly. The drop is a competitive shopping sport. And that's precisely the point.
Godes Earns INFORMS Research Award
Consumer ‘Word-of-Mouth’ Study Cited for Long-Run Impact in Marketing Field Research into managing consumer word-of-mouth communication by David Godes, professor and chair of the Marketing Department at the University of Maryland’s Robert H. School of Business, has garnered an INFORMS Society for Marketing Science “Long Term Impact Award” for 2017.