Brent doesn’t believe in spinning his wheels when it comes to start-ups.

Brent Goldfarb, associate professor, propels innovation in his entrepreneurship course. He knows there’s no better way to enhance students’ entrepreneurial prowess than to start and execute a business in 10-weeks flat – all the while in constant competition against their classmates.

We embody the spirit of entrepreneurship. We are Smith.

What career achievement makes you most proud?

Enabling my students to succeed. Nothing makes me more proud than watching a student accomplish his/her dreams.

If you could meet any historical figure, who would it be?

Francis Bacon.

What is the most interesting thing you have in your office?

A map of the world with Antarctica on top and North America on the bottom. Who is to say which side should be on the top?

What drives your passion for Smith?

The students, faculty and innovative scholarship.

If you could give advice to a large group of people, what would it be?

Think for yourselves and life is short. So do what you want to do.

You have a completely open weekend – where are you and what are you doing?

Spending time with my family.

Who are your heroes in real life?

My parents.

If you were to die and come back as a thing, what would it be?

A mountain.

You have a lunch meeting at Ledo’s – what’s on your pizza?

Ledo’s is a great business, but I’m not their customer. I don’t like pizza.

If you won the lottery, what would you buy?

A ski trip.

The We Are Smith campaign highlights the dedicated faculty, staff, students and alumni at the University of Maryland’s Robert H. Smith School of Business. Each person featured fits into one of Smith’s four brand pillars: world-class faculty and research; entrepreneurial spirit; experiential learning; and collaborative community. #WeAreSmith @SmithSchool on Twitter.