Joseph Reiff Directory Page

Joseph Reiff

Joseph Reiff

Assistant Professor


Joseph Reiff, assistant professor of marketing, researches decision making, social cognition, and policy design -- with an “overarching goal is to help organizations identify and implement policies that improve individuals’ well-being at scale.” He holds a PhD in behavioral decision making from the UCLA Anderson School of Management, has received a National Science Foundation Graduate Research Fellowship, and has worked at the Federal Reserve Bank of Chicago.

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