Volvo and the Hybrid, Electric Future
SMITH BRAIN TRUST – For Volvo the decision to introduce only hybrid or all-electric vehicles starting in 2019 is about going green. But it's also about making green; changing the story that Volvo has been selling to investors.
In Fashion, If It's Hot, Let It Drop
SMITH BRAIN TRUST – When a hot designer wants a blast of interest in a new product line, there's a single strategy that has recently risen to the top: The drop. It's the sudden availability of a buzz-worthy new item, online or in a limited location, and in very limited quantities. If you want to get it, you gotta move quickly. The drop is a competitive shopping sport. And that's precisely the point.
Godes Earns INFORMS Research Award
Consumer ‘Word-of-Mouth’ Study Cited for Long-Run Impact in Marketing Field Research into managing consumer word-of-mouth communication by David Godes, professor and chair of the Marketing Department at the University of Maryland’s Robert H. School of Business, has garnered an INFORMS Society for Marketing Science “Long Term Impact Award” for 2017.
Think Global IT Operations Are Just About Cost-Cutting? Think Again
SMITH BRAIN TRUST – Information technology is often credited for its role in helping companies cut costs. However, new research by Professor Sunil Mithas at the University of Maryland's Robert H. Smith School of Business shows that information technology actually creates increased global profits through increased revenue, not through cost cuts.
Why Amazon’s Rivals Love Prime Day
SMITH BRAIN TRUST – Amazon's Prime Day summer sale, now in its third year, is becoming something the e-commerce giant might not have intended. It's becoming a big day for its rivals. The midsummer hype about deals online is having an impact beyond Amazon's seemingly endless website, says P.K. Kannan, professor of marketing at the University of Maryland's Robert H. Smith School of Business.
UMD’s Smith School to Offer STEM-Certified Finance Degree
COLLEGE PARK, Md. (July 10, 2017) — Finance students looking for “jobs of the future” will have a new degree option at the University of Maryland’s Robert H. Smith School of Business. Starting in fall 2017, the school will launch the first STEM-certified Master of Quantitative Finance program in the Washington, D.C., region.
Making Atari Cool Again
SMITH BRAIN TRUST — Atari teased the gaming world on June 8 with a YouTube video promoting the company's first new console in 24 years. Besides ominous background music and close-up shots of a wood veneer surface, the only message is: "Coming soon."
Is This Why Labor Participation Rate Looks So Bad?
SMITH BRAIN TRUST – Is the growing gig economy skewing the national labor market participation rate?
Why the U.S. Is Fertile Ground for Supply Chains
SMITH BRAIN TRUST — Setting aside NAFTA reform, a border adjustment tax and U.S.-China trade war as potential disruptors, "conditions especially favor the United States to remain a key hub in the global supply chain and to expand its competitive leadership in the future," says Sandor Boyson, research professor and co-director of the Supply Chain Management Cent
Signalling Optimism in Financials, Buffett Becomes Bank of America’s Top Shareholder
SMITH BRAIN TRUST – Berkshire Hathaway has announced it will exercise its warrants for 700 million Bank of America shares. David Kass, clinical professor of finance at the University of Maryland's Robert H.