New research points to when Groupon deals don't signal weakness and when they benefit businesses. in business strategy.

New research says there is much more to learn from reviews than just the star rating.

How people look at search engine results might not happen the way advertisers think it does, according to new research.

New research finds media outlets delay negative reviews of movies and video games.

New research offers a conceptual framework for examining threats and how they impact consumer behavior.

What would happen if the nutritional info wasn't tucked away on the back of a package, but was right up front?

Word-of-mouth is seen as free advertising, but new research says it can be a sign to spend more on ads.

New Research Offers Strategies for Inclusion in a Multinational Organization

New research shows that our human sense of normalcy is capable of bouncing back a lot faster than we might think.

In the early automobile industry, what separated the greats, like Henry Ford, was quite a bit of luck,