Consumer spending habits
Broadcast Dates: Thursday, May 14, 2009, 7:30 p.m.Sunday, May 17, 2009, 7:30 a.m. Monday, May 18, 2009, 4:30 a.m. Economic woes have 73 percent of consumers cutting back on household expenditures, according to the Consumer Technology Pulse recently released by the University of Maryland’s Robert H. Smith School of Business and research firm Rockbridge Associates Inc.
University of Maryland Business School Professor Wins Top Marketing Award
College Park, Md. – June 24, 2008 – P.K. Kannan, Harvey Sanders Associate Professor of Marketing at the University of Maryland’s Robert H. Smith School of Business, has won the John D.C. Little Award for co-authoring the paper "New Product Development Under Channel Acceptance," published in the March/April issue of Marketing Science. Kannan and his co-authors accepted the annually awarded prize and highest honor given by the College on Marketing of the Institute for Operations Research and the Management Sciences (INFORMS) at the Marketing Science Conference on June 13.
Featured Researchers
Curt Grimm, Dean’s Professor of Supply Chain and Strategy, received his PhD in economics from the University of California-Berkeley, with primary focus on industrial organization.
Pricing online content
Research by P.K. Kannan The publishing industry is going through a major transitional period as it tries to come to terms with the Web as a delivery platform for content. How can publishers keep their digital content from cannibalizing the market for printed material yet still provide new options to customers?
National Survey Finds Consumers Likely to Spend $104 Billion on Green Technology Products Per Year
College Park, Md. – March 12, 2008 – Americans’ appetite for environmentally friendly technologies and consumer products is grossly underserved, with a potential $104 billion in sales this year, according to the 2007 National Technology Readiness Survey (NTRS) released today. The annual survey — sponsored by the Center for Excellence in Service at the University of Maryland’s Robert H. Smith School of Business and technology research firm Rockbridge Associates Inc.
Univ. of Md.s Robert H. Smith School of Business Marketing Faculty Honored For Top Research
College Park, Md. November 21, 2007 Marketing faculty at the University of Marylands Robert H. Smith School of Business recently received honors for top research influencing business practices. P.K. Kannan, the Harvey Sanders Associate Professor of Marketing, and department chair Roland Rust, the David Bruce Smith Chair in Marketing, were each recognized for separate projects. Kannan won the 2007 INFORMS Society on Marketing Science Practice Prize competition. Rusts research won the Best Article Award from the Journal of Service Research.
Retailer Survival and Success After COVID
In the pandemic shopping era, two key factors are giving certain retailers a boost – and even helping them thrive.
Can We Make Food Healthier By Changing Its Packaging?
What would happen if the nutritional info wasn't tucked away on the back of a package, but was right up front?
How Paid Social Media Thrived in COVID-19
When staying home was the only option during the coronavirus pandemic, people turned to the internet to get their fix of entertainment and interaction. For brands, this became their chance to join the conversation.
Why QR Codes Are Coming Back In a Big Way
They used to seem so pointless. But here's why they matter now – for everything from concert tickets to Covid-19 tracking.