Thought Leadership
The lifeblood of a business school is its faculty, and at the University of Maryland's Robert H. Smith School of Business our faculty members are inspiring, supportive and world-class. We are attuned to a marketplace that values innovation, entrepreneurialism, analytical thinking and hard work. Our teaching and research equips students with the wisdom of business scholarship rooted in the experiential lessons of the marketplace.
July 15, 2019
How Amazon Created a Shopping Summer Holiday
Maryland Smith experts explain how the Seattle-based Amazon created a summer shopping phenom.
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How Amazon Created a Shopping Summer Holiday
July 10, 2019
Beyond Now: How Europe Wins the U.S.-China Trade War
The typical economics refrain about trade wars is that there are no winners. But that’s not altogether true in the case of U.S.-China posturing. Maryland Smith's Albert “Pete” Kyle sees an unexpected winner emerging from the conflict – Europe.
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Beyond Now: How Europe Wins the U.S.-China Trade War
July 3, 2019
Lee Iacocca and the Art of the Celebrity CEO
Lee Iacocca created the Mustang at Ford. He created the minivan at Chrysler. And in advertising, he forged a new template for the celebrity CEO.
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Lee Iacocca and the Art of the Celebrity CEO
July 1, 2019
Why Wireless Firms Love Family Plans
Allowing smartphone customers to bundle themselves boosts profitability for service providers, Maryland Smith research shows.
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Why Wireless Firms Love Family Plans
July 1, 2019
Boycotts Are Rough. Memes May Be Worse.
Brands who are called out on social media because of the causes they support risk not just a boycott, but also a higher likelihood that customers will go out of their way to lie, cheat and steal from them, says new research.
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Boycotts Are Rough. Memes May Be Worse.
June 27, 2019
Bad Bosses Make Themselves Feel Bad Too
Call it karma. Abusive leaders cause suffering not only for their employees, but also for themselves.
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Bad Bosses Make Themselves Feel Bad Too
June 26, 2019
Should PG&E Unplug in a Crisis?
California utility giant PG&E is putting to work a new strategy to keep its power lines from sparking the kinds of wildfires that have killed dozens across the state and leveled home after home. When fire risks are high, PG&E officials will simply pull the plug, cutting the power altogether…
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Should PG&E Unplug in a Crisis?
June 25, 2019
E-Scooters Are Everywhere. They're Also a Bubble.
Electric scooters are everywhere you look. But be careful, potential investors. They're also a bubble. Here's why.
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E-Scooters Are Everywhere. They're Also a Bubble.
June 24, 2019
Why Freebies Sometimes Backfire
Consumers love getting something for nothing. The marketing strategy works great to grow revenue when done right but sometimes backfires.
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Why Freebies Sometimes Backfire
June 20, 2019
Will You Friend Facebook's Cryptocurrency?
Who will “friend” the new Facebook cryptocurrency? Maryland Smith experts weigh in, after the social media giant’s announcement that it would launch a new blockchain-based payment service, called Libra.
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Will You Friend Facebook's Cryptocurrency?