Recent Articles

Smith Brain Trust

The New Way To Buy: Shoppable TV

In the mood to indulge in some retail therapy? Take a seat on the couch. See a mixer that you like in the "Great British Baking Show" or a favorable shade of lipstick on an actress? Shoppable TV is here to put those products in the hands of consumers. The latest marketing method to hit the small screens, shoppable TV offers viewers a fully interactive and seamless purchase experience that happens while they’re watching their favorite shows.

Experiential / Reality-based Learning

Smith Team Wins ‘Big’ in Case Competition

A Maryland Smith team with a “Big Idea” for a multi-channel market campaign for Toys For Tots took home top honors at the Digital Marketing Association of Washington/Educational Foundation’s fall 2021 Collegiate MAXI Oral Case Competition.

Smith Brain Trust

Sub-Saharan Africa’s Debt Problem, the Pandemic, And What Must Happen Next

Maryland Smith’s Lemma Senbet, along with Brookings co-authors, explores how the pandemic and the swift and preemptive lockdowns implemented around the world in March of 2020, “left significant scars on the fiscal position of sub-Saharan Africa and the market condition it faces.”

Entrepreneurial Spirit

UMD Ranks Among Top 10 Schools for Entrepreneurship for 7th Straight Year

In the 2022 edition of the annual rankings, announced today by The Princeton Review and Entrepreneur magazine, UMD placed No. 10 for undergraduate entrepreneurship education across all institutions—its seventh consecutive year in the top 10 and 10th straight year in the top 25—and No. 4 among public universities. It was also listed at No. 24 for graduate entrepreneurship education. New this year, The Princeton Review ranked schools regionally, and UMD came in at No. 2 in the Northeast.

Entrepreneurial Spirit

Femly CEO on Founding a Startup, Finding Success

Arion Long says she’s not just a chief executive officer; she’s also a chief estrogen officer. The founder of Femly, a company that makes plant-based and organic feminine hygiene products, Long visited Maryland Smith to speak with future entrepreneurs, as part of the annual Ladies First Speaker Event.

World Class Faculty & Research

Speaking to Students, Gao Outlines the Power of AI in Healthcare

When we think about AI, we don’t normally picture it evaluating telehealth calls or monitoring patients after surgery. But those are some of the ways that artificial intelligence is transforming healthcare, says Maryland Smith’s Gordon Gao.

Smith Research

How Your Coworkers’ Morals Can Help You Do the Right Thing.

Highly moral people might always “do the right thing” when it comes to speaking up about wrongdoings and problems in the workplace. But even people who lack that moral compass become more likely to speak up when they see other employees displaying moral messages at work, finds new research from Maryland Smith’s Debra L. Shapiro.

Student

Alexia Ayuk ’23: An Advocate And Changemaker

For undergrad Alexia Ayuk ’23, advocating for the less fortunate and serving as a changemaker have always been top priorities. The Maryland Smith junior, studying operations management and business analytics, is president of the Smith Undergraduate Student Association. She helped launch Smith’s Inclusion, Accountability and Oversight Coalition, which holds school leaders to the practices of diversity and inclusion.

Smith Brain Trust

How the Pandemic Shaped Economics

Traditional data sources couldn’t capture the whole economic picture during the COVID-19 pandemic

Smith Research

A New Way to Read Between the Lines of Investing

When it comes to investing, predicting stock return volatility is the name of the game. Traditional methods rely on stochastic models, but more recent models have turned to text-mining techniques. Now, research from Maryland Smith is taking those new methods even further.

Decoded Session Breaks Down the Future of Business Through Blockchain

Blockchain and bitcoin often conjure images of far off billionaires and technology companies trying to profit off the “next big thing.” It’s more than that.

The David B. Kantor Memorial Scholarship:  Keeping a kind spirit alive.

His fellow students thought he was a faculty member; his professors saw him as a kind and active

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