Recent Articles

Smith Brain Trust

Intervene When Justice Isn't Fair

Strict enforcement of the law sometimes rewards dirty-dealing and hypocrisy, which bothered T. Leigh Anenson as a litigator. Her new book, "Judging Equity: The Fusion of Unclean Hands in U.S. Law," explores a safety valve in the legal system designed to correct injustice.

Smith Brain Trust

Know When to Update Your Technology

How do health care professionals decide when it’s time to upgrade their medical technology? Research from Smith School professor Ritu Agarwal looked at how health care professionals abandoned their use of coronary stents, in response to the emergence of new technology.

Smith Brain Trust

Build Gender Inclusive Workplaces

Retaining talent in the fast-changing field of information technology means understanding the factors that influence cultural fit. Smith School professor Kathryn M. Bartol says preferences often vary by gender.

Smith Research

The Perks of Being a Hotel Goer

When it comes to booking a hotel, where to stay can be influenced by more than price. Two Smith School professors examine which hotel amenities are most likely to keep guest coming back.

Smith Research

Planting Seeds for Organic Growth

Companies are coming up with ways to tap crowds online for innovative ideas, product support and better ways to connect with their customers. And there is a right way to do it.

Smith Brain Trust

‘Black Panther’ Isn’t Just a Great Movie; It's Great Marketing

It's not often that a film smashes box office expectations in quite the way that Marvel Studio's "Black Panther" has. But it's not often that a superhero film gets so many things so right – from the screenplay, to the casting, to the marketing, says the Smith School's Henry C. Boyd III.

Smith Brain Trust

A Tax Loophole You Could Drive an Uber Through

There are two certainties, the old saying goes: Death and taxes. And though there are no known loopholes for death, tax professionals do discover tax loopholes from time to time. Like this one, involving Uber drivers.

Smith Brain Trust

Why Fashion Week Still Matters

In an era of social media, where the internet brings far-flung places closer and makes location an almost secondary consideration, there is a week when being in the right place – New York City – still matters. It's Fashion Week."It is precisely because of social media that Fashion Week has become so enduring," says the Smith School's Yajin Wang.

Smith Research

Breaking Down the Effects of Speaking Up

Encouraging team members to voice their constructive opinions and concerns about work-related issues leads to performance and safety gains, according to new Smith School research.

Smith Research

A Hands-off Approach To Creativity

How does leadership — and leadership style — affect the origin of creativity in work environments? New Smith School research takes a closer look.

Smith Research

When Finding the Right Words Pays Off

The Smith School's Michael Trusov, associate professor of marketing, proposes a two-part approach to help advertisers gauge how well their paid search ads are performing.

Smith Brain Trust

A Wells Fargo Sanction, a Warning for Its Peers

For Wells Fargo, the Fed's stringent sanctions last week undoubtedly come as a bit of a blow. For the rest of the banking industry, more of a warning. "This is a supervisory slapdown in a major," says the Smith School's Clifford Rossi.