Smith Brain Trust
The Marketing Standouts and Flops of 2018
December 04, 2018
Sometimes a brand’s marketing concept just works. It drives consumer behavior and boosts consumer approval. It makes people think or makes people laugh. And sometimes… sometimes… it just flops. Hard.
Why GM Is Making Cuts Now
November 28, 2018
When it announced this week its plans to idle five factories and to cut roughly 14,000 jobs, GM looked very much like a company in retreat. But it's quite the opposite.
Student
Military, Math, Mom and MBA
As a systems engineer, math major, nuclear reactor operator and mother of two small children, the
The Rise of the Impact Investor
November 27, 2018
So you want to put your money where your values are. Then the latest in growing investment trends – impact investing – might be for you.
You Might Be In a Career Rut If...
If you love what you do, you won’t ever ask yourself the question of whether you’re on the right track. But if your job doesn’t excite you, you need to figure out what will.
We've All Been Lying at the Office
The phenomenon of “covering” our true identities in the workplace is a common experience for people from all backgrounds.
Don’t Start Your Next Email With This Phrase
Does this sender really hope I'm doing well? I'm not so sure.
Don’t Make a Resolution. Ask Yourself This Question Instead
November 26, 2018
Maryland Smith’s Oliver Schlake has a question for you. He wants to ask you this: What’s the most outrageous thing you’ll do next year?
Natural Gas Is the Next Price To Watch
November 21, 2018
While consumers experience the effects of oil price volatility at the gas pump, there’s another energy market force that’s stealthy and poised to dent bank accounts in 2019. It’s natural gas.
Survive Holiday Travel, With Tips From the Experts
November 15, 2018
Maryland Smith faculty share their best travel hacks, from traveling early to the best ways to tolerate traffic, to make your holidays easier.
Two Things You Should Do This Year To Save Money on Taxes
November 14, 2018
It’s probably never too soon to start thinking about tax season. Particularly this year, says Maryland Smith’s Samuel Handwerger.
What To Watch As Pharma Prices Take Center Stage
Pharmaceutical prices are poised to become a central issue for the next Congress, potentially forcing lawmakers to consider at least two factors that coincide with America’s higher-than-average drug prices.
Pagination