Faculty Impact Articles

December 20, 2016
A Look Back at the Best Ads of 2016

SMITH BRAIN TRUST – Adweek's list of the 10 best ads from 2016 runs the emotional gamut. There is comedy. There's drama.

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December 20, 2016
12 Big Things That Will Shape Business in 2017

SMITH BRAIN TRUST — It's almost a new year, and across the University of Maryland's Robert H. Smith School of Business, some prognosticating has begun. We asked a group of professors to look ahead at the trends and developments we might see in the next 12 months. Here's what they said. 

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December 19, 2016
Latest Wells Fargo Fail a Temporary Setback

SMITH BRAIN TRUST – Wells Fargo’s recent “living will” stumble is just that, says finance professor David Kass

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December 15, 2016
C-Suite Vacancies Are Coming; Can Millennials Fill Them?

SMITH BRAIN TRUST — How well could your organization handle a surprise vacancy in the C-suite? Perhaps not well at all.

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December 15, 2016
Three Reasons Why 2017 Could Be Tech's Year of the Woman

Editor’s Note: Liz Sara, chair of the Board of Advisors for the Dingman Center for Entrepreneurship at the University of Maryland's Robert H. Smith School of Business, is looking ahead to 2017.

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December 14, 2016
Why US-China Trade War Is Scary, And Why It Probably Won’t Happen

SMITH BRAIN TRUST — Professor Gary Cohen at the University of Maryland's Robert H.

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December 8, 2016
Toy Craze in an Egg: Why the Hatchimal Is Hot

SMITH BRAIN TRUST — Why do we want the things we can't have? In the toy market, especially in the holiday season, it's sometimes because demand just takes off like a flying reindeer, surprising Santa, and toy makers and everyone in between. We're referring, of course, to the Hatchimal, the small, furry, mo

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December 8, 2016
What Trump's Tweets Mean For World Trade

SMITH BRAIN TRUST — President-elect Donald Trump’s tough talk on trade and outsourcing might never fully translate to policy, but it might help accelerate a shift tha

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December 6, 2016
New Evidence on Active Investing vs. Buy and Hold

SMITH BRAIN TRUST — Is it better to monitor your investments constantly or to ignore the market's twists and turns and leave your money to grow? Contrary to conventional advice, it might pay off to keep closer watch of your investments and to actively manage them, says Alberto Rossi, finance professor at the Un

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December 1, 2016
Stunt Marketing or No, Domino’s Has Refurbished its Brand

SMITH BRAIN TRUST – Last week, Domino's Pizza delivered a

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