Roland Rust Featured in American Marketing Association’s “Marketing Legends” Video Series
Roland T. Rust, Distinguished University Professor and David Bruce Smith Chair in Marketing at the University of Maryland’s Robert H. Smith School of Business, was recently interviewed by the American Marketing Association (AMA) in the “Marketing Legends” video series.
84 Lumber’s Risky Play for Super Bowl Sunday
SMITH BRAIN TRUST – A U.S.-Mexican border wall: President Donald Trump says he is ready to build one. And 84 Lumber wants to attach one to its brand, starting Super Bowl Sunday. Both have their critics.
Can the TPP Be Salvaged Without the U.S.?
SMITH BRAIN TRUST – President Donald Trump signed an executive order this week to formally walk away from the Trans Pacific Partnership, in what looked like the final chapter for the 12-nation trade deal.
The Greatest Canceled Show on Earth
SMITH BRAIN TRUST — Clowns are creepy and dancing elephants upset PETA, so maybe the Ringling Brothers and Barnum & Bailey Circus had no chance. After producing the greatest show on earth for 146 years, the three-ring spectacle announced Saturday that it will close forever in May.
Our Man In Davos: 4 Takeaways from the World Economic Forum
SMITH BRAIN TRUST — Several world leaders opted out of the World Economic Forum in Davos, Switzerland, this week. Xi Jinping didn't.
Cybersecurity Forum Tackles Democracy Hacking
The recent Department of Homeland Security designation of state election assets as U.S. critical infrastructure – if it stands -- is a key to mitigating cyber threats to American democracy, said a researcher during the Forum on Financial Information Systems and Cybersecurity: A Public Policy Perspective on Jan. 11, 2017 at the University of Maryland.
Nominate Your Favorite Professors for Teaching Awards
All faculty, program directors, deans, department chairs, alumni, and students of the University of Maryland’s Robert H. Smith School of Business are invited to nominate deserving Smith School faculty members (i.e., tenured, tenure-track, clinical, Professor of the Practice, lecturer, adjunct, or Ph.D. student) for one of several teaching awards. Nominations are due by March 3, 2017, and awards will be presented in May. Allen J. Krowe Award for Teaching Excellence
In Era of Trump, Investors Grapple with Tweet Risk
SMITH BRAIN TRUST – When President-elect Donald Trump took to Twitter to criticize Lockheed Martin for the price tag on the F-35 fighter jet, he sent the defense contractor's shares into a minor tailspin. A similar thing happened weeks earlier, when he tweeted a rebuke of Boeing for the price of the new Air Force One.
Guarav Bhalla Named Executive Education Specialist of the Year
Gaurav Bhalla, adjunct professor at the University of Maryland’s Robert H. Smith School of Business and executive fellow of the Center for Excellence in Service (CES), has been named Executive Education Specialist of the Year by Corporate Vision Magazine, a UK-based media company reaching 130,000 top-tier business professionals with global business news and analysis.
Navigating the Bold, Complicated New World of Driverless Autos
SMITH BRAIN TRUST – Consider the electro-mechanical '57 Chevy. A push of the gas pedal pulled a cable and opened a butterfly valve, and you were accelerating.