Smith Brain Trust

June 24, 2021
Pajamas vs Pantsuits: The New Work Attire

What’s the right look for returning to the workplace? Professional or casual? The answer is both, according to Maryland Smith’s Jie Zhang and P.K. Kannan.

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June 24, 2021
How Amazon Prime Day Has Evolved

SMITH BRAIN TRUST – This week’s seventh iteration of Amazon Prime Day

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May 26, 2021
Summer Reading List 2021
Maryland Smith’s 18th Annual Recommended Reading for Business Leaders
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April 20, 2021
Why Visual Marketers Should ‘Always Be Knolling’
Though you might not be familiar with the term, you most certainly know knolling.
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April 7, 2021
Big Brands Take Aim Over Georgia Voting Laws
Big brands are taking aim at Georgia’s new voting laws. Why it no longer pays for companies to stay on the sidelines, when social issues are at play.
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March 9, 2021
10 COVID-Era Trends That Are Here To Stay
The pandemic has changed so much about the way we live and work. And some of those changes are here to stay.
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February 8, 2021
Super Bowl Ads That Scored—Even When the Game Didn’t
Which commercials from the Big Game flopped, flourished or found the right tone?
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January 26, 2021
A Pandemic Playbook for Super Bowl Advertisers
With the Super Bowl less than two weeks away, marketers are gearing up for this year's latest batch of advertisements. But after such a tumultuous year, what's the right tone for advertisers to strike?
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January 13, 2021
Why Brands Are Rethinking Their Political Giving
Several corporations say they're halting or suspending donations to the 147 lawmakers who voted against certifying the election.
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January 8, 2021
The Trends That Will Shape Marketing in 2021
What are the major trends that will affect business and marketing in 2021?
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