Smith Brain Trust
February 4, 2020
Which Were the Best Super Bowl Ads?
Companies that aired ads during Super Bowl LIV shelled out big money to grab an amplified audience’s attention through the clever, the emotional or the just plain weird. Our experts discuss which ads worked, and which didn't.
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Which Were the Best Super Bowl Ads?
January 22, 2020
Why NBC’s Peacock Is Poised To Ruffle Some Feathers
NBCUniversal isn’t worried about ruffling a few feathers with its new streaming service. In fact, it’s hoping to.
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Why NBC’s Peacock Is Poised To Ruffle Some Feathers
January 20, 2020
The Expanding Dominion of Alipay
Cash may be king in much of the world, but in China, Alipay wears the crown.
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The Expanding Dominion of Alipay
December 19, 2019
Why China's Li Ziqi Is Popular – And Controversial
She captured a People's Choice Award from People's Daily, the largest newspaper group in China, but not everyone was pleased.
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Why China's Li Ziqi Is Popular – And Controversial
December 13, 2019
What To Binge Watch Over Winter Break
Ready to get cozy and catch up on some of the movies and TV shows you've missed? Maryland Smith faculty have some recommendations.
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What To Binge Watch Over Winter Break
December 12, 2019
Xiaomi and China’s Smartphone Market
There was a lot of excitement in China this week about Xiomi Corp., as the world’s fourth-largest smartphone maker launched its very affordable 5G smartphone “for the masses.” Our expert shares some insights.
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Xiaomi and China’s Smartphone Market
December 12, 2019
The Super Bowl Is Officially Hot Again
Brands still on the fence about whether to buy Super Bowl air time may just have to hope for better luck next year. For the first time in five years, commercial spots have sold out, well ahead of the big game.
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The Super Bowl Is Officially Hot Again
December 3, 2019
Roll Call for Plant-Based Meat and Milk
What’s your definition of a 'burger' or 'milk'? If it includes plant-based alternatives, meat and dairy industry executives want to change that. But should they?
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Roll Call for Plant-Based Meat and Milk
November 20, 2019
The Trend Already Changing How You’ll Shop for Gifts
What until very recently seemed like a futuristic pipe dream is increasingly market commonplace, as retail companies across consumer sectors roll out augmented reality (AR) experiences.
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The Trend Already Changing How You’ll Shop for Gifts
November 12, 2019
How Apple and Disney Are Shaking Up Streaming
Disney+ and Apple TV+ are here, and the hotly anticipated – and attractively priced – streaming services are stirring some questions in the increasingly crowded on-demand entertainment industry.
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How Apple and Disney Are Shaking Up Streaming