Thought Leadership

The lifeblood of a business school is its faculty, and at the University of Maryland's Robert H. Smith School of Business our faculty members are inspiring, supportive and world-class. We are attuned to a marketplace that values innovation, entrepreneurialism, analytical thinking and hard work. Our teaching and research equips students with the wisdom of business scholarship rooted in the experiential lessons of the marketplace.

April 22, 2021
How Online Ads Help You Shop Faster
New research finds online advertising can help consumers quickly find the items they want – and weed out the rest – on shopping websites.
Read the article : How Online Ads Help You Shop Faster
April 22, 2021
The Super League That Never Was
  For 12 of the world's largest soccer clubs, breaking away from traditional competitions to form a Super League seemed like a revolutionary idea for the sport. But in just two days, the plan came crashing down. What went wrong for the Super League? It all starts with the fans, says Maryland…
Read the article : The Super League That Never Was
April 21, 2021
The Chip Shortage Isn't Ending Anytime Soon
Toilet paper is back on the shelves, but the COVID-era semiconductor shortage still lingers. Why is that, and when is it likely to end?
Read the article : The Chip Shortage Isn't Ending Anytime Soon
April 20, 2021
Why Visual Marketers Should ‘Always Be Knolling’
Though you might not be familiar with the term, you most certainly know knolling.
Read the article : Why Visual Marketers Should ‘Always Be Knolling’
April 20, 2021
How Uncertain Times Can Impact Your Brand Choices
In times of uncertainty – which, with COVID-19, we’re all familiar with these days – consumers often buck the brand choices they’d normally make and gravitate toward the opposite, finds new research.
Read the article : How Uncertain Times Can Impact Your Brand Choices
April 19, 2021
Why the Berry Tax Case Is So Interesting
Or: how to deduct the sportscar of your dreams. 
Read the article : Why the Berry Tax Case Is So Interesting
April 19, 2021
The Myths About Workplace Negotiations
Why might asking about salary and benefits not land you a job? Why could it make you seem less motivated to employers? How does strict ethical behavior diminish creativity in the workplace? It all has to do with the zero-sum mindset, says Maryland Smith's Rellie Derfler-Rozin, and here's what you…
Read the article : The Myths About Workplace Negotiations
April 16, 2021
Can AI Help Create More Equitable Workplaces?
Can we partner with artificial intelligence and machine learning tools to build a more equitable workforce? New research may offer a way.
Read the article : Can AI Help Create More Equitable Workplaces?
April 15, 2021
The Ugly Side of Beauty AI
The pitfalls to AI-driven beauty scoring begin with the premise that beauty is in the eye of the beholder.
Read the article : The Ugly Side of Beauty AI
April 15, 2021
When Rudeness Becomes A Matter of Life or Death
New research shows how rudeness can become deadly, interfering with doctors' decision-making and lead to misdiagnoses.
Read the article : When Rudeness Becomes A Matter of Life or Death
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