CEO at Smith

Each year, the University of Maryland's Robert H. Smith School of Business brings in top CEOs to speak in the CEO at Smith speaker series. Follow online at #CEOatSmith.

Recent Event

Bennie F. Johnson
Chief Executive Officer, American Marketing Association

February 13, 2024

Event highlights

Bennie F. Johnson is the CEO of the American Marketing Association (AMA), the world’s largest community-based marketing professional collective. Trusted by marketing and sales professionals in 70+ cities and 320+ college campuses, the AMA provides its members with insight into cutting-edge marketing trends and research.

Fascinated by the connection between marketing, technology, education and art, Johnson has dedicated his leadership impact to institutions and organizations across the United States. He currently serves on the Board of Overseers for Columbia University’s School of Professional Studies, as a trustee of the Smithsonian Archives of American Art and as a special advisor to the People’s Graphic Design Archive.

With experience in so many different fields, such as strategic marketing and brand management, Johnson is committed to creating new opportunities for businesses to grow and create engagement. Until recently, he served as the Executive Director for the American Institute of Graphic Arts, where membership grew to over 18,000+ members under his guidance.

Past Events


AMA CEO Bennie F. Johnson's Insights: AI, Data Privacy, & Career Growth in Marketing


Donald Graham Returns After 14 Years and Shares Insights on Journalism, Leadership, and Long-Term Success

L3Harris CEO Shares Leadership Lessons During ‘CEO at Smith’ Event


EY CEO on How to Build, Think and Be in the New Economy


How do toys stay relevant? Richard Dickson ’90 explains Mattel's philosophy


Tools for Success from the Stanley Black & Decker CEO

CEO at Smith: Deloitte CEO, Cathy Engelbert


CEO at Smith: Kees Kruythoff, Unilever


CEO at Smith: Arne Sorenson, Marriott International, Inc.

CEO at Smith: Bill McDermott, SAP


CEO at Smith: Barry Salzberg, Deloitte

CEO at Smith: Indra Nooyi, Pepsico

CEO at Smith: Wes Bush, Northrop Grumman


CEO at Smith: Kelly King, BB&T

CareFirst CEO Encourages Students to Find Their Purpose

B. Muthuraman Concludes CEO at Smith Speaker Series

Be Ninja Innovators, Revive the Economy: Top Strategist to Smith Students

Spring CEO at Smith Launches with ATK Defense President


Loveman Speaks at Final 2011-12 CEO at Smith Event

Goodwill CEO Offers Insight Into Running a Social Enterprise

Siemens CEO Delivers CEO at Smith Presentation

David Williams Speaks at CEO at Smith

C.E. Andrews Dispels Business Myths at First CEO at Smith of Spring Semester


David Rubenstein speaks at Smith School as final CEO in the 2010-11 CEO at Smith Speaker Series

CEO at Smith: Al Carey, CEO, PepsiCo Americas Beverages

McCormick CEO spices up the CEO at Smith Speaker Series

PwC's Bob Moritz Kicks Off CEO at Smith Speaker Series with Record Attendance

CEO at Smith Hosts Pradman Kaul, Hughes Communications, Inc.

Ted Leonsis Visits the Smith School As Part of the CEO at Smith Speaker Series


Constellation Energy Group CEO & President Mayo Shattuck Kicks Off CEO at Smith for New Academic Year

KPMG Chairman and CEO John Veihmeyer dispenses invaluable advice for students at CEO at Smith

CEO at Smith Features SAIC's Walter Havenstein

Ravens President Dick Cass Talks to Students About Running a Football Organization

Former CEO of Southwest Airlines Helped put the “Friendly” in Friendly Skies


Washington Post CEO Don Graham: Warren Buffett and The Washington Post Company

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