Peiyan “Pearl” Yu’s startup, NanBoOne New Media Studio, was nearly an overnight success. She and some classmates at Nanjing University in China had an idea to broadcast university events online, such as graduations. They purchased equipment and started streaming. Within a year, an investor bought their company and retained them, and the company quickly grew. By the time Yu left for the University of Maryland’s Robert H. Smith School of Business, the company spanned more than 10 universities in Nanjing and Shanghai.