Thought Leadership

The lifeblood of a business school is its faculty, and at the University of Maryland's Robert H. Smith School of Business our faculty members are inspiring, supportive and world-class. We are attuned to a marketplace that values innovation, entrepreneurialism, analytical thinking and hard work. Our teaching and research equips students with the wisdom of business scholarship rooted in the experiential lessons of the marketplace.

September 30, 2020
What Went Wrong for Quibi?
Quibi seemed to have it made. Is it too late to right the ship on this short-form video startup?
Read the article : What Went Wrong for Quibi?
September 29, 2020
What You See Is What You Click
How people look at search engine results might not happen the way advertisers think it does, according to new research.
Read the article : What You See Is What You Click
September 23, 2020
Equities ‘Boom or Bust’ Debate – Two Years Later
Two years after the first debate, experts convene to spar again. The topic: Stock Market Bull vs. Bear.
Read the article : Equities ‘Boom or Bust’ Debate – Two Years Later
September 18, 2020
Why Critics Don’t Pan Blockbusters… At Least Not Right Away
New research finds media outlets delay negative reviews of movies and video games.
Read the article : Why Critics Don’t Pan Blockbusters… At Least Not Right Away
September 16, 2020
Can We Make Food Healthier By Changing Its Packaging?
What would happen if the nutritional info wasn't tucked away on the back of a package, but was right up front?
Read the article : Can We Make Food Healthier By Changing Its Packaging?
September 16, 2020
How Consumers Responded to COVID-19
New research offers a conceptual framework for examining threats and how they impact consumer behavior.
Read the article : How Consumers Responded to COVID-19
September 3, 2020
What’s in Store for the U.S. Postal Service?
Between the pandemic and the hurricane season, 2020 has proved to be a challenging year for the U.S. Postal Service. What's next?
Read the article : What’s in Store for the U.S. Postal Service?
September 3, 2020
Why Buzzworthy Companies Should Up Their Ad Budgets
Word-of-mouth is seen as free advertising, but new research says it can be a sign to spend more on ads.
Read the article : Why Buzzworthy Companies Should Up Their Ad Budgets
September 2, 2020
Asking This in an Interview Could Cost You the Job
Even if you love the work, money is important, too. It’s just not a topic that will help your chances of landing the job, according to research.
Read the article : Asking This in an Interview Could Cost You the Job
August 31, 2020
Buffett at 90: Three Traits Help Define His Success
What makes Warren Buffett a super investor? Reflecting on that question as Buffett turns 90.
Read the article : Buffett at 90: Three Traits Help Define His Success
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