World Class Faculty & Research / February 11, 2010

Mission Impact

Nonprofit organizations share a common goal of making a difference in the world, but many could more successfully meet that goal – a “mission impact” – by applying leading edge business strategies to improve operations.

In this edition of Smith Business Close-Up with the University of Maryland’s Robert H. Smith School of Business, Dr. Rob Sheehan talks about how nonprofits can apply business strategies in his new book, “Mission Impact: Breakthrough Strategies for Nonprofits.”

Sheehan has more than 30 years of executive management experience, including 18 years as the CEO of two different national nonprofits. His research and academic publications are focused on leadership, strategy and organizational effectiveness, particularly for nonprofits. As academic director of executive MBA programs at the Smith School of Business, Sheehan directs the academic aspects of Executive MBA programs. He also assists with custom-designed executive education programs for various organizations. Sheehan’s new book gives nonprofits leaders top strategies for jump-starting their organization’s vision. He outlines how to design, develop and implement breakthrough strategies to increase a nonprofit’s mission impact and improve the quality of life for the populations they seek to serve.

Media Contact

Greg Muraski
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gmuraski@umd.edu 

About the University of Maryland's Robert H. Smith School of Business

The Robert H. Smith School of Business is an internationally recognized leader in business education and cutting-edge research. The school’s world-class faculty facilitate experiential learning opportunities rooted in the real world. Smith students learn to think like entrepreneurs, prepared to drive positive impact. The school offers undergraduate, online and on-campus business master's, full-time, part-time, online and executive MBA, plus PhD and DBA degree programs, and non-degree and executive education programs. Where Smith leads, the future follows.

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