Faculty Impact Articles

November 20, 2014
Webrooming’s Threat; Goal-Pursuit in Loyalty Programs

UMD-Smith Marketing Experts Comment on Holiday Retail Trends, Tactics 

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November 17, 2014
Goldfarb Named Dingman Center Academic Director

COLLEGE PARK, Md. - Nov. 17, 2014 - The University of Maryland’s Robert H. Smith School of Business has appointed Brent Goldfarb as academic director of the school’s Dingman Center for Entrepreneurship. 

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November 5, 2014
Guide for Risk Leaders

Cliff Rossi Book Lays Out ‘Roll-Up the Sleeves Approach’ for Pros, Students

He saw the subprime meltdown from the inside of Citi, WaMu and Countrywide. He’s given expert testimony on risk governance on Capitol Hill.

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October 30, 2014
Flirting with Apple Customer Ire
Retailers in Delay-Negotiating Mode Risk Losing Valuable Data Access, UMD Smith Experts Say 

COLLEGE PARK, Md. – Oct. 30, 2014 – Mobile commerce and marketing experts in the University of Maryland’s Robert H.

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October 29, 2014
Research@Smith: Fall 2014

Read News Story : Research@Smith: Fall 2014
October 27, 2014
$5 Million Gift Anchors New Snider Center

Foundation Led by Alumnus Ed Snider Pledges Support for Study of Free Enterprise

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October 23, 2014
UMD-Smith Experts Comment on Ebola Social Media, Supply Chain Implications

Officials are applying social media, such as the CDC Emergency Twitter handle, to disseminate Ebola-related information and using wireless networks to track and predict outbreak patterns and locate individuals exposed to the virus.

Read News Story : UMD-Smith Experts Comment on Ebola Social Media, Supply Chain Implications
October 17, 2014
UMD Accounting Professor Cited by 10 Nobel Prize Winners

Earlier this week, French economist Jean Tirole won the Nobel Prize in economics. The news reverberated throughout the University of Maryland’s Robert H. Smith School of Business, especially when Professor Martin Loeb added Tirole to his list of Nobel Laureates who have previously cited his work.

Read News Story : UMD Accounting Professor Cited by 10 Nobel Prize Winners
October 17, 2014
Top Leaders in Health Technology Gather for Workshop

How can we use technology to advance our health care system? This has been a commonly asked question in the medical community lately and one that a group of leading experts in the field gathered to discuss at the fifth annual Workshop on Health IT and Economics (WHITE) held Oct.

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October 15, 2014
Cleaning the Clutter

ONLINE FORUMS PROVIDE  VALUABLE MARKETING DATA, BUT ONLY WITH THE RIGHT FILTERS

By Wendy W. Moe

Read News Story : Cleaning the Clutter
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