Setting Higher Referral Targets Increases the Number of Women Recommended: Evidence From the Field and Lab

Women continue to be underrepresented in numerous occupations and in the highest echelons of many organizations. This may be due, in part, to disadvantages they face in referral-based hiring and promotion processes. We propose a low-cost and easily scalable intervention to boost referrals of women in male-dominated contexts: requesting a greater target number of referrals (e.g., at least four instead of at least two referrals).

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