Yahoo's Got a Plan, But Does Verizon?

SMITH BRAIN TRUST – The fate of Verizon's $4.83 billion offer for long-struggling Yahoo has been murky since a pair of massive breaches was revealed last year.

Congrats to New Smith Alumni!

On Dec. 21, 2016, over 800 students graduated from the University of Maryland’s Robert H. Smith School of Business with PhD, MS, MBA, and BS degrees. The commencement ceremony was held at the Xfinity Center on the university’s College Park campus. You can watch the entire ceremony online.

12 Big Things That Will Shape Business in 2017

SMITH BRAIN TRUST — It's almost a new year, and across the University of Maryland's Robert H. Smith School of Business, some prognosticating has begun. We asked a group of professors to look ahead at the trends and developments we might see in the next 12 months. Here's what they said. 

Celebrating Undergraduate Design Fellows

Smith student Philip Peker ’18 writes about the Design Fellows Graduation Celebration on Dec. 12, 2016, at the University of Maryland’s Robert H. Smith School of Business

A Look Back at the Best Ads of 2016

SMITH BRAIN TRUST – Adweek's list of the 10 best ads from 2016 runs the emotional gamut. There is comedy. There's drama. There's even a bit of spy intrigue. If that mix sounds a little like the box office for any given year, that's no surprise, says Henry C. Boyd III, marketing professor at the University of Maryland's Robert H. Smith School of Business. "More and more we are seeing spots that are more than a commercial," he says.

Three Reasons Why 2017 Could Be Tech's Year of the Woman

Editor’s Note: Liz Sara, chair of the Board of Advisors for the Dingman Center for Entrepreneurship at the University of Maryland's Robert H. Smith School of Business, is looking ahead to 2017. She offers these insights on the technology sector. By LIZ SARA

Hospitality Business Fellows Welcome Hilton VP

On Nov. 28, 2016, students in the Smith Hospitality Business Fellows (HBF) at the University of Maryland’s Robert H. Smith School of Business were honored to host Kimo Kippen, vice president of Global Workforce Initiatives at Hilton. Kimo, as he is known, gave a lively and engaging strategic overview of Hilton's business. Topics included Hilton's vision, mission and values; the company's diverse brand portfolio; and its pipeline of new hotels, which is the largest in the world.

Toy Craze in an Egg: Why the Hatchimal Is Hot

SMITH BRAIN TRUST — Why do we want the things we can't have? In the toy market, especially in the holiday season, it's sometimes because demand just takes off like a flying reindeer, surprising Santa, and toy makers and everyone in between. We're referring, of course, to the Hatchimal, the small, furry, motorized creature that pecks its way out of its colorful plastic egg and sings "Happy Birthday." Store shelves and online retail sites have been widely cleared of the little coveted creatures, leaving

Stunt Marketing or No, Domino’s Has Refurbished its Brand

SMITH BRAIN TRUST – Last week, Domino's Pizza delivered a pizza by reindeer in Japan.

No-Frills, Not Even a Carry-On: Would You Fly Basic Class?

SMITH BRAIN TRUST — Standard coach class might soon feel downright luxurious. United Airlines is the latest major U.S.

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