Entrepreneurial Spirit / March 7, 2017

Ursula Mead on Dingman Bootstrapped Talks Finding a Niche in a Crowded Market

The Dingman Center for Entrepreneurship produces Bootstrapped, a podcast featuring founders, investors and serial entrepreneurs. The podcast is hosted by Elana Fine, Managing Director of the Dingman Center, and Joe Bailey, Associate Research Professor at the Smith School. Each episode brings a different startup story to life with special guests offering advice and lessons learned on topics that range from fundraising and marketing to team formation and customer acquisition.

In honor of Smith Women’s Month, this episode of Bootstrapped features Ursula Mead, the female founder of InHerSight.com. The website appeals to users eager to rate their experience at companies as a female employee. Unlike other job sites, InHerSight.com gathers data on the female perspective and became a prime location for companies looking to recruit women. Ursula monetized her company by selling data insights back to the companies rated on her site. Now three years old, InHerSight.com has over 170,000 users and 30,000 companies on its website.

Ursula Mead is a product leader with over 10 years of experience delivering business results by purposefully developing products and improving member experience. She combines business strategy, operations, data analysis, customer knowledge, a collaborative and competitive spirit and a deep love of product to drive measurable outcomes. She is also the founder of InHerSight.com.

To listen to this episode and gain further insights into the startup world, subscribe to Dingman Bootstrapped on iTunes or download the episodes on the Dingman Center website.

Media Contact

Greg Muraski
Media Relations Manager
301-405-5283  
301-892-0973 Mobile
gmuraski@umd.edu 

About the University of Maryland's Robert H. Smith School of Business

The Robert H. Smith School of Business is an internationally recognized leader in management education and research. One of 12 colleges and schools at the University of Maryland, College Park, the Smith School offers undergraduate, full-time and flex MBA, executive MBA, online MBA, business master’s, PhD and executive education programs, as well as outreach services to the corporate community. The school offers its degree, custom and certification programs in learning locations in North America and Asia.

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