Success in a VUCA World: Leading in Volatile, Uncertain, Complex, Ambiguous Times
Friday, October 28, 2016 • 2-6:30 p.m.
Omni Shoreham Hotel
2500 Calvert Street, N.W.
Washington, D.C. 20008
We are living in a VUCA world - and no business or industry is exempt.
Successful companies and organizations are all identified by their ability to look forward, plan forward and move forward - in volatile, uncertain, complex and ambiguous times. Is your leadership ready? Are you?
The University of Maryland’s Robert H. Smith School of Business presents the Fifth Annual Smith School Business Summit on Friday, Oct. 28, 2016, at the Omni Shoreham Hotel in Washington, D.C.
David Williams, president and CEO of Merkle Inc., will deliver the keynote address. Two breakout sessions with six interactive panels will be moderated by Smith School faculty experts. A networking reception will immediately follow the event.
Join us as we examine innovative practices that are turning the business world on its ear using real-life, real-time examples of leaders and influencers who are making VUCA work to their advantage.
David Williams is president and chief executive officer of Merkle Inc., a performance marketing agency that uses data, analytics and technology to help brands such as Dell, GEICO and the American Heart Association sustain profitable customer relationships. As a young entrepreneur, Williams acquired Merkle in 1988, becoming the company's 24th employee. Today, Merkle has more than 3,400 employees in locations in the United States, China, United Kingdom and Spain. With revenues of over 400 million, it is one of the leading agencies in the U.S. for digital, CRM/data and search. Williams is a frequent speaker at industry events and has written numerous articles and white papers on topics such as customer relationship marketing, database marketing and analytics, digital media and marketing technology. FULL BIO.
The Fifth Annual Smith School Business Summit is hosted by the Office of Career Services and sponsored by the following OCS Corporate Partners:
Super Terrapin-Level Sponsors: