Seoungwoo Lee joined the Marketing doctoral program in 2011. Within the quantitative marketing concentration, Seoungwoo's specific research interests target mobile applications, crowdfunding, loyalty programs and eye tracking. His methodological research focuses within dynamic structural econometric models, Bayesian statistics, empirical industrial organization, and cloud/parallel computing. Seoungwoo's dissertation consists of two essays within "Strategic Decision Making on Platforms for Mobile Applications".
The Robert H. Smith School of Business at the University of Maryland is recognized as one of the top research institutions in the world, but it is also a place where students can learn from some of the best teachers in the business. Each year, Smith awards three different honors to its faculty members who have demonstrated a passion for teaching excellence: The Distinguished Teaching Awards, the Krowe Teaching Excellence Awards and the Legg-Mason Award.
The University of Maryland’s Robert H. Smith School of Business community came together to celebrate the achievements of full-time MBA students at the 4th Annual MBA End-of-the-Year Banquet on May 14, 2015, held at the College Park Marriott Hotel and Conference Center.
The University of Maryland’s Robert H. Smith School of Business community came together on May 7, 2015, to celebrate the achievements of top undergraduate students at the 15th annual Dean’s Undergraduate Senior Awards Dinner. More than 60 students, faculty and staff enjoyed a dinner at Van Munching Hall.
Smith School Professor and Assistant Dean Rebecca Ratner talks with Huff Post Live today, Wednesday, April 29 at 4 p.m./EDT.
Many people feel embarrassed about doing fun activities alone, such as dining out or going to a movie. Ratner's research finds that when solo consumers do venture out, they enjoy themselves more than they expect. The challenge for companies that offer fun experiences is to figure out how to market to solo consumers.
Congratulations to the faculty and PhD alumni from the marketing department at the University of Maryland's Robert H. Smith School of Business!
A team of four undergraduates from the University of Maryland’s Robert H. Smith School of Business took home first place in this year’s Wake Forest Marketing Summit, a case competition held annually at WFU’s campus in Winston-Salem, N.C. After 10 days of preparation and two intense days of competition, the students returned triumphantly to College Park with the first place trophy and $8,000 in prize winnings. Smith won the competition in 2013 and 2009.
Working professionals with an interest in the Washington, D.C., region have a new source for bite-sized business insights, delivered weekly to their inboxes from the University of Maryland’s Robert H. Smith School of Business.
Smith’s Gaurav Bhalla explores South Africa’s ‘Curse’
For the fifteenth year, the University of Maryland's Robert H. Smith School of Business hosted 45 MBA students from Australia for a two-week USA Business & Culture Tour in January 2015.