Marketing

Marketing Science Institute Taps Robert H. Smith School of Business for Promising Young Scholar

College Park, Md. January 8, 2007 - Rebecca Hamilton, assistant professor of marketing at the University of Maryland's Robert H. Smith School of Business has been identified by the Marketing Science Institute (MSI) as among a select group of scholars most likely to become the marketing fields next generation of leaders.

John Healey

John began the program in Fall 2008.  His research interest are within quantitative models and marketing strategy with an economics perpsective. Specifically, his research explores substantive econometric models of firm marketing activity, financial models and asset pricing in marketing, firm communications, advertising, social media, and digital marketing. 

Jared Watson

Jared started the program in Fall 2013. While his research interests are widespread, he is primarily interested in persuasion, identity, branding, and decision-making.

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