In this edition of Smith Business Close-Up with the University of Maryland’s Robert H. Smith School of Business, host Jeff Salkin sits down with Anastasiya Pocheptsova to talk about her research that examines how consumers make purchasing and renting decisions.
Nine Tips for Maximum Potential, From the Women of Smith
Strategy often starts as theory built in an ivory tower. Leaders assess their perceived strengths and weaknesses, match these with perceived environmental opportunities and threats, and then descend from above to attempt implementation. This is when intended strategy slams into reality in a turbulent world. Assumptions often prove false, conditions change, or visions fail to resonate. The terrain is almost always rough, and the path to success rarely unfolds in a straight line. Some leaders press forward stubbornly despite mounting evidence of trouble,
Private Banker Rose Cohen, MBA ’03, recalls her personal passion for finance began as a child, when she and her mother would track the stock market, world news, and the local economics of Southern California.