Management & Organization

Giving Day is March 3

Giving Day returns to the University of Maryland on Thursday, March 3, giving all members of the Robert H. Smith School of Business community the opportunity to boost their contributions through several hourly contests held across campus. From noon until 2 p.m., the Smith faculty and staff’s donations will be eligible for an extra $3,000 prize to be awarded to the Smith School - if they can donate the most money of any on-campus unit within that timeframe.

At Etsy, Will Corporate Conscience and Profits Clash?

Etsy continues to test the compatibility of a commitment to social responsibility with the demands of Wall Street. Last week, the online shopping site for vintage and handmade goods became the first publicly traded company to be recertified as a "B Corporation" — a designation attesting that a company helps disadvantaged citizens, treats employees well, and is environmentally responsible. But does this put it on a collision course with investors who want to maximize returns and dividends? Read more...

David Kressler

David Kressler is a full-time lecturer at the Robert H. Smith School of Business, the University of Maryland. His primary teaching interests focus on business strategy and the early stages of entrepreneurship. Kressler received his doctorate and master’s degrees from the University of Michigan.

Sugarcoating Layoffs Doesn't Work

Yahoo announced last week that it would be laying off 15 percent of its 11,000-person workforce, as the company seeks a profitable way forward. By the end of the cuts, the company will employ 42 percent fewer people than it did in 2012. But you'll never hear CEO Marissa Mayer use the word "layoff." The New York Times reports that Mayer forbids her managers to use the word, prodding them to say instead that Yahoo is "remixing" itself. Does such euphemistic language actually bolster employee morale?


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