The Center for Global Business (CGB) presented the second installment of a new series of webinars by the MAPIT Alliance focused on risk when entering international markets. In the webinar, “Choosing and Entering Foreign Markets,” experts shared helpful tips and best practices about how to make informed, strategic decisions and limit risk when considering expanding businesses internationally. They also provided guidance around the types of information to consider when researching potential markets.
Rebecca L. Bellinger is executive director of the Center for Global Business, a Center of Excellence at the University of Maryland’s Robert H. Smith School of Business that is funded in part by a Title VI grant from the U.S. Department of Education known as CIBER (Center for International Business Education and Research). As head of the department, she oversees the School’s strategic international and government agency partnerships, CIBER grant activities, student global programs both on campus and abroad, internationalization in the curriculum, faculty internationalization programs, and new global initiatives. She co-leads the biennial CIBER Faculty Development in International Business (FDIB) Program in Cuba. She currently serves on the Executive Committee of the Association of International Business Education and Research and was appointed in 2018 by Secretary Wilbur Ross to serve a four-year term on the Maryland-D.C. District Export Council. She previously served on the Executive Board of the Global Business School Network (GBSN). She holds the NASBITE International credential of Certified Global Business Professional (CGBP).
The Center for Global Business (CGB) at the University of Maryland’s Robert H. Smith School of Business will feature five Maryland-based exporting firms for their best practices in COVID perseverance, via a “Maryland Business Adapts” roundtable event forthcoming this spring.
The Center for Global Business (CGB) celebrated the global mindset, activities, and research at Maryland Smith via a series of virtual activities during International Education Week (IEW) from November 16-20, 2020. Over 500 members of the school community participated in the activities that took place throughout the week. This nationwide event is a joint initiative of the U.S. Department of State and the U.S. Department of Education to celebrate international education and exchange.
Even when the global economy came to a halt due to COVID-19, business still carried on. In Maryland, companies found a way to weather the storm and now they are sharing their lessons with others.
This spring, the Center for Global Business (CGB) at the University of Maryland’s Robert H. Smith School of Business is recognizing companies that persevered through the pandemic with its Maryland Business Adapts 20/21 initiative.
The Center for Global Business (CGB) presented the sixth installment in an ongoing series of webinars by the MAPIT Alliance, “Don’t Be a No-Show: Making the Most of Virtual Trade Shows.” In light of current limitations on travel, this edition provided insights and best practices on how to navigate virtual trade shows and maximize the virtual experience as both an event sponsor and organizer. It also presented resources available from the MAPIT Alliance partners to support companies’ export initiatives.
This summer the Center for Global Business at the University of Maryland's Robert H. Smith School of Business organized the first Global Marketing Virtual Internship program, a program the center plans to make a yearly affair.
Twenty-two Maryland Smith undergraduate students were selected from a pool of over 100 applicants to participate in the cohort-based 10-week program focused on website globalization and digital marketing. The students were placed with Maryland and D.C.-based companies that export their products and services abroad.
The Center for Global Business presented the fourth installment in an ongoing series of webinars by the MAPIT Alliance, “Where Are All Your International Customers? Finding Them with the Right Online Market Research.” Continuing with the format of focusing on one part of the exporting process, this episode was created to introduce companies to different tools and strategies for conducting market research, and to connect them with existing export resources from the partners of the MAPIT Alliance.
The Center for Global Business closed out the spring semester successfully with the completion of several thought-leadership initiatives and the launch of a new summer program. Although spring delivered unexpected disruptions due to COVID-19, the center remained committed to its mission of being the driving force behind global learning at Maryland Smith. Some highlights from the academic year thus far include the participation of over 900 Maryland Smith students in on-campus and study abroad programs, the safe return of 180 students from 19 different locations due to the global pandemic, $226,000 of scholarship funding awarded to students, and the launch of new initiatives designed to support students during a remote environment.
The Center for Global Business presented the third installment in an ongoing series of webinars by the MAPIT Alliance, “You Can’t Travel, But Your Products Can: Shipping Logistics During a Pandemic.” Building on the previous webinars focused on website globalization and digital marketing strategies, the third webinar was designed to inform companies of the challenges experienced with exporting due to COVID-19 disruptions and how to overcome them.
“Everyone is Online: Reaching your Global Customer Through Digital Marketing” was the second webinar in an ongoing series from the Maryland Partners in International Trade (MAPIT), Alliance, a partnership of the Maryland Smith Center for Global Business, Maryland-D.C. District Export Council, the Office of International Investment and Trade at the Maryland Department of Commerce, and the U.S. Export Assistance Center in Baltimore.