David Kressler

David Kressler is a full-time lecturer at the Robert H. Smith School of Business, the University of Maryland. His primary teaching interests focus on business strategy and the early stages of entrepreneurship. Kressler received his doctorate and master's degrees from the University of Michigan. For the past 20 years, Kressler has been an entrepreneur, starting and growing his own asset management business with the Principal Financial Group to over $250 million AUM. Prior to that he held a series of senior positions with SPOT Image Corporation, the American Psychological Association and Ford Motor Company.

David Kressler

David Kressler is a full-time lecturer at the Robert H. Smith School of Business, the University of Maryland. His primary teaching interests focus on business strategy and the early stages of entrepreneurship. Kressler received his doctorate and master’s degrees from the University of Michigan.

A 'New' Player in the Smartphone Wars

Just when it looked like the smartphone world had been winnowed down to two heavyweights, Apple and Samsung — with the also-rans fighting over the scraps — a Chinese company that's basically unknown in the United States is elbowing its way into the fray. Huawei's consumer sales income jumped about 70 percent last year, largely thanks to sales in Asia, Europe, and Latin America, and its consumer business group had about $20 billion in revenue for 2015. With 7.5 percent of the global smartphone market, it's now the industry's No. 3 player, and it has its sights set on the U.S. The company is showing that you don't have to take on Apple directly to carve out a niche in the smartphone business.

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